Thursday, March 28, 2024
ADVT 
Exclusive

Fara: A Memoir of Love

By Shweta Kulkarni, 25 Mar, 2021
  • Fara: A Memoir of Love

Known for its bedazzling aesthetics and nuanced craftmanship, Dolly J studio is back with yet another dreamy bridal collection


Dreamy, elegant, classic, contemporary and traditional are a few words that come to mind to describe Dolly J studio’s latest S/S21 bridal collection — Fara. Started by Delhi-based designer Dolly Jhunjhunwala, Dolly J studio strongly believes in staying true to the traditions while moving forward into a more fearless world, and the philosophy aesthetically reflects in its sartorial pieces as well.


Dolly J’s latest wedding edit — Fara, includes a wide-range of gorgeous lehengas, kalidars, saris, kurta-sharara sets and gowns.

far yellow lehenga

“Fara is a story of a woman who is delightfully in love and someone who is never afraid to share happiness despite having external turbulences. Evoking that emotion, ‘Fara’ is a memoir of love, telling its tale about every bride’s dream in silk threads. Vows, love notes and letters have been painstakingly drawn and crafted on fine tulle and organza. The collection is a picturesque voyage entwined with Indian/India-contemporary silhouettes and Indian heritage crafts like Chikankari, Kamdani and Zardozi,” the designer frames her thought behind her latest collection.

fara fashion gown
While the brand’s trademark style of lucknowi chikankari, resham and zardozi embroidery work against delicate fabrics and feather details lend a fairy-tale like feel to the entire collection, the eclectic colour palette further exemplifies the beauty of the collection. “It’s a fine mix of both jewel tones and summer pastels hues. We have brides who want to go all traditional and there are a few with modern outlook so we decided to have a diversified colour scheme for the collection this time categorised in small sub-stories,” shares Dolly Jhunjhunwala.


Photos Courtesy of Dolly J Studio

 

MORE Exclusive ARTICLES

Reign by Designer Zara Umrigar

Fashion to me is one of the greatest forms of expression, the freedom to portray exactly who you are without ever having to use your words. 

Pichhwai by Anita Dongre

An art as old as time, the traditional Rajasthani art of Pichhwai inspired this special edition bridal couture capsule.

Flash Dance by Anushka Khanna

The heavier, the better seems to be the mantra. But why?

Fashion Spotlight: A Long Way Home By Sunaina Khera

Constituting mostly evening wear, the collection includes edgy blazer dresses, feminine slip dresses, elegant tiered skirts, statement tops and chic lehengas in Organza, silk and tulle

Jagmeet Singh: New Leader in Town

As the first turban-wearing Sikh to sit in the legislature of Ontario, Singh continues to uphold a vision to build a better Canada with love and courage. After becoming the face of the campaign, he does recognize that every step in the journey is a huge responsibility

Anita Dongre’s Odyssey Bridal Wear Collection

It is in a moment like this that the promises of love and commitment are made; those of fulfilling dreams, of respect for one another and of spending a lifetime together.