Tuesday, December 16, 2025
ADVT 
Bollywood

Ad's script, shoot changed to suit injured Amit Sadh

Darpan News Desk Darpan, 09 May, 2014 12:15 PM
  • Ad's script, shoot changed to suit injured Amit Sadh
Director Shoojit Sircar, who was due to shoot an ad film starring Amit Sadh in mid-March, not just requested the concerned brand to postpone the shooting due to the actor's leg injury, but also altered the ad's script to accomodate the mishap.
 
Amit injured himself on the sets of Subhash Kapoor's "Guddu Rangeela" in March, and he even underwent surgery for it. He was due to shoot for a leading deodorant brand with Taapsee Pannu under Sircar's direction, but just two weeks before the ad was supposed to be shot, he got injured.
 
Now, after a delay of over a month, the ad was finally shot recently with a lot impromptu changes on the set.
 
Curbing all movement for Amit in the ad, the entire concept was changed to show only Amit's upper body movements as he's shown flying a kite.
 
Also, Amit Roy, director of photography, who is also the director of RunningShaadi.com, shot the ad in a way where the actor's cast isn't visible.
 
The "Kai Po Che" actor said: "I had to undergo surgery and so, the entire shoot had to be pushed by about 45 days. Shoojit dada is a genius and he was extremely accommodating, so not only was the ad pushed, but they changed the entire script to suit my injured leg as well."
 
"The entire ad was finally very recently shot, with my cast still on. Amit Roy learned of this entire development and was kind enough to volunteer and he did a brilliant job with the camera," added the actor. "It was quite exciting shooting my first commercial."

MORE Bollywood ARTICLES

John Travolta rocked IIFA stage with impromptu 'desi' dance

John Travolta rocked IIFA stage with impromptu 'desi' dance
Multi-talented Hollywood actor John Travolta, a dancer and singer par excellence, is so fond of Bollywood's song-dance that he matched steps with Priyanka Chopra on "Tune maari entry" without any prior preparation and wowed the audience

John Travolta rocked IIFA stage with impromptu 'desi' dance

Failure scares Priyanka Chopra

Failure scares Priyanka Chopra
National Award-winning Bollywood actress Priyanka Chopra, who attended a panel discussion on acting with Hollywood actor-filmmaker Kevin Spacey at International Indian Film Academy (IIFA) Weekend and Awards here, says she has a huge fear of failure.

Failure scares Priyanka Chopra

Too many awards affect credibility: Abhay Deol

Too many awards affect credibility: Abhay Deol
Actor-producer Abhay Deol, who graced the Indian Film Academy (IIFA) Weekend and Awards here, says it's good to celebrate cinema but when there are excessive number of awards, one tends to lose credibility.

Too many awards affect credibility: Abhay Deol

John Trovolta approached for Shekhar Kapoor's 'Paani'

John Trovolta approached for Shekhar Kapoor's 'Paani'
Amrican actor John Trovolta, who attended the International Indian Film Academy Awards (IIFA) 2014 here Friday, said he has been approached by filmaker Shekhar Kapoor for "Paani".

John Trovolta approached for Shekhar Kapoor's 'Paani'

IIFA Fever in US: Bollywood Stars Set The Ball Rolling, Fans Ecstatic

IIFA Fever in US: Bollywood Stars Set The Ball Rolling, Fans Ecstatic
The selfie bug bit celebrities and fans at the green carpet of the technical categories of Bollywood's most extravagant celebration, the International Indian Film Academy (IIFA) Weekend and Awards 2014 here.

IIFA Fever in US: Bollywood Stars Set The Ball Rolling, Fans Ecstatic

'Bhaag Milkha Bhaag' wins nine technical awards at IIFA 2014

'Bhaag Milkha Bhaag' wins nine technical awards at IIFA 2014
Filmmaker Rakesh Om Prakash Mehra's "Bhaag Milkha Bhaag", which has already garnered several awards, claimed nine technical awards at the International Indian Film Academy (IIFA) Awards 2014 being held here.

'Bhaag Milkha Bhaag' wins nine technical awards at IIFA 2014