Friday, June 26, 2026
ADVT 
Bollywood

Boman Irani Takes Odour Challenge

IANS, 16 Jun, 2015 12:44 PM
  • Boman Irani Takes Odour Challenge
Actor Boman Irani with his wife Zenobia on Tuesday took up the Glass House Challenge to fight off the Indian household odours at an event here.
 
Set up at a busy mall here, the glass house was the perfect stage to fight the most persistent household odours. Before putting Ambi Pur to test, Boman and his wife cooked some spicy dishes to spread the smell of garlic and 'tadka' within the 'house'.
 
After having filled the house with pungent smells, the couple along with Pieter Hommez, research and development expert at consumer goods company P&G, sprayed the house with Ambi Pur Air Effects to not just cover but remove the odours.
 
"The Glass House Challenge was indeed the perfect torture test and goes to show that Ambi Pur Air Effects doesn't just cover, but truly removes the odours. I'm a huge foodie, but the smells of cooking garlic and 'tadka' can be quite pungent and a real challenge," Boman said in a statement.
 
Actress Richa Chadha was invited as a special guest into the house to experience the freshness.
 
"Having entered the glass house blindfolded, and on taking in the freshness, I was convinced I was in a beautiful garden or a luxurious spa. The fragrance and aroma was subtle, not overpowering and a genuine treat. I would have never guessed that it was a room filled with garlic and 'tadka' odours," Richa said.

MORE Bollywood ARTICLES

'Bang Bang!' conquers box office, earns over Rs.200 crore

'Bang Bang!' conquers box office, earns over Rs.200 crore
It has bullets flying, cars exploding, stunning locations and an ensemble of good looking actors who will make you drool. “Bang Bang!”, an out-and-out....

'Bang Bang!' conquers box office, earns over Rs.200 crore

Meeting army jawans 'life enriching experience' for Parineeti

Meeting army jawans 'life enriching experience' for Parineeti
Actress Parineeti Chopra is overwhelmed to have spent time with "brave soldiers" of the Indian army and calls it a "life enriching" experience....

Meeting army jawans 'life enriching experience' for Parineeti

SRK to compete with Ben Affleck at box office

SRK to compete with Ben Affleck at box office
Ben Affleck's "Gone Girl" is slated to release in India on the Diwali weekend along with Shah Rukh Khan-starrer Bollywood entertainer "Happy New Year"....

SRK to compete with Ben Affleck at box office

Films with mixed reviews cross Rs.100-crore mark: Hrithik

Films with mixed reviews cross Rs.100-crore mark: Hrithik
 He values critics' opinion but at the same time Hrithik Roshan says that surprisingly all the movies which opened to mixed reviews managed to gross over Rs.100...

Films with mixed reviews cross Rs.100-crore mark: Hrithik

'English Vinglish' globetrotting: After Japan, it's Romania

'English Vinglish' globetrotting: After Japan, it's Romania
"English Vinglish", a simple tale of an Indian housewife who resolves to learn English to find acceptance in society, has found resonance in different...

'English Vinglish' globetrotting: After Japan, it's Romania

Saif named brand ambassador of Olympic Gold Quest

Saif named brand ambassador of Olympic Gold Quest
Actor-producer Saif Ali Khan has been appointed the brand ambassador of Olympic Gold Quest (OGQ) to raise funds for the training of the athletes...

Saif named brand ambassador of Olympic Gold Quest