Friday, December 19, 2025
ADVT 
Bollywood

My Brand Associations Not Mere Photoshoots: Aishwarya Rai

Darpan News Desk IANS, 21 May, 2015 04:28 PM
  • My Brand Associations Not Mere Photoshoots: Aishwarya Rai
Aishwarya Rai Bachchan, who is associated with global cosmetic brand L'Oreal Paris for over a decade, feels thankful that her brand association is not merely about photoshoots. She is glad it offers an "opportunity to get in touch with the artistic aspects of the business as well as interaction with its top personalities".
 
"I am very very thankful that my associations are not just for photoshoots or endorsements for a brand. If you are actually a part of such brand for a long time, you end up having many things," the former beauty queen said on Wednesday in a video chat from Cannes with the media here.
 
"Yes, we walk the red carpet here (as ambassadors of L'Oreal Paris), get a touch of artistic aspect of this business like styling, makeup, designers, wear gowns... but at the same time, we get an opportunity to interact with the top people of the business," added the actress, who shared the frame with leading lights like Salma Hayek and Eva Longoria, among others, at the Cannes gala this year.
 
At the movie fest, Aishwarya has been grabbing attention with her looks.
 
Talking about her experience at the Cannes fest, she said: "It's family to me."
 
"I have a long association with Cannes (International) Film Festival. Then, of course, I had privilege of coming here as a jury member. So, the relationship with this festival started on those grounds, which makes it very familiar for me. Now I have a family-like relationship with this fest," Aishwarya, who has a 13-year-long association with the fest, said.
 
The festival will conclude on May 24.

MORE Bollywood ARTICLES

Sayeed Meets Dilip Kumar, Invites Him To Kashmir

Sayeed Meets Dilip Kumar, Invites Him To Kashmir
Jammu and Kashmir Chief Minister Mufti Muhammad Sayeed on Thursday called on Bollywood legend Dilip Kumar here and invited him to visit his state, an official statement said.

Sayeed Meets Dilip Kumar, Invites Him To Kashmir

Mahesh Bhatt Takes On Blame Of 'Mr. X' Failure

Mahesh Bhatt Takes On Blame Of 'Mr. X' Failure
Mahesh Bhatt has taken the blame for the failure of his production venture "Mr. X", saying he will not pin the reason behind film's unimpressive business on Fox Star Studios, which marketed the movie.

Mahesh Bhatt Takes On Blame Of 'Mr. X' Failure

Mark Ruffalo Demands More Black Widow Merchandise

Mark Ruffalo Demands More Black Widow Merchandise
Actor Mark Ruffalo, who plays Bruce Banner or Hulk in "Avengers: Age of Ultron", has urged Marvel Cinematic Universe to make more merchandise for the character of Black Widow.

Mark Ruffalo Demands More Black Widow Merchandise

Irrfan Khan bats for children's education

Irrfan Khan joined hands with consumer products company Procter & Gamble (P&G) to visit one of their schools in the national capital where he shared some of his childhood memories with children and emphasised on the importance of education for a better future.

Irrfan Khan bats for children's education

Salman Pleads Not Guilty In Arms Case

Salman Pleads Not Guilty In Arms Case
Bollywood actor Salman Khan pleaded "not guilty" on Wednesday in an arms case in a court in Rajasthan's Jodhpur city.

Salman Pleads Not Guilty In Arms Case

Ranbir, Anushka Campaign For Donations For Nepal

Ranbir, Anushka Campaign For Donations For Nepal
Karan Johar, Ranbir Kapoor, Anushka Sharma and Preity Zinta are fronting a campaign, launched on Wednesday by media and entertainment conglomerate Star India in association with NGO CARE India

Ranbir, Anushka Campaign For Donations For Nepal