Tuesday, December 23, 2025
ADVT 
Bollywood

My Brand Associations Not Mere Photoshoots: Aishwarya Rai

Darpan News Desk IANS, 21 May, 2015 04:28 PM
  • My Brand Associations Not Mere Photoshoots: Aishwarya Rai
Aishwarya Rai Bachchan, who is associated with global cosmetic brand L'Oreal Paris for over a decade, feels thankful that her brand association is not merely about photoshoots. She is glad it offers an "opportunity to get in touch with the artistic aspects of the business as well as interaction with its top personalities".
 
"I am very very thankful that my associations are not just for photoshoots or endorsements for a brand. If you are actually a part of such brand for a long time, you end up having many things," the former beauty queen said on Wednesday in a video chat from Cannes with the media here.
 
"Yes, we walk the red carpet here (as ambassadors of L'Oreal Paris), get a touch of artistic aspect of this business like styling, makeup, designers, wear gowns... but at the same time, we get an opportunity to interact with the top people of the business," added the actress, who shared the frame with leading lights like Salma Hayek and Eva Longoria, among others, at the Cannes gala this year.
 
At the movie fest, Aishwarya has been grabbing attention with her looks.
 
Talking about her experience at the Cannes fest, she said: "It's family to me."
 
"I have a long association with Cannes (International) Film Festival. Then, of course, I had privilege of coming here as a jury member. So, the relationship with this festival started on those grounds, which makes it very familiar for me. Now I have a family-like relationship with this fest," Aishwarya, who has a 13-year-long association with the fest, said.
 
The festival will conclude on May 24.

MORE Bollywood ARTICLES

Films like 'Margarita With A Straw' need support more than business: Kalki

Films like 'Margarita With A Straw' need support more than business: Kalki
Actress Kalki Koechlin is happy that actor Aamir Khan and his filmmaker wife Kiran Rao are supporting her forthcoming film "Margarita With A Straw" and says that more than box office collection, support to such films matters.

Films like 'Margarita With A Straw' need support more than business: Kalki

Its 'Fun' Time For Sidharth Malhotra

Its 'Fun' Time For Sidharth Malhotra
Sidharth Malhotra has packed his bags and left for a vacation with his family. The actor says he is enjoying every bit of it.

Its 'Fun' Time For Sidharth Malhotra

'Shuddhi' To Go On The Floors After 'Brothers' Release: Karan Johar

Filmmaker Karan Johar has revealed that his production venture "Shuddhi" will go on the floors after the release of Karan Malhotra's film "Brothers" in August.

'Shuddhi' To Go On The Floors After 'Brothers' Release: Karan Johar

Bakhtiyaar Irani Turns Choreographer For TV Show

Bakhtiyaar Irani Turns Choreographer For TV Show
Actor Bakhtiyaar Irani, who shot to fame through his energetic performances in dance reality shows like the second season of “Nach Baliye” and “Zara Nachke Dikha”, will next show off his dancing skills in the upcoming episodes of the alien comedy “Badi Doooor Se Aaye Hain”.

Bakhtiyaar Irani Turns Choreographer For TV Show

Films For Internet Is The Future: Homi Adajania

Films For Internet Is The Future: Homi Adajania
Celebrities can be seen taking the virtual route to stay connected to their fans, but filmmaker Homi Adajania feels that making films for internet is the next big thing. He says internet allows people to pick films matching to their sensibilities.

Films For Internet Is The Future: Homi Adajania

Salman's Driver Owns Up To Hit-And-Run Accident

Salman's Driver Owns Up To Hit-And-Run Accident
In a dramatic twist in the retrial of Bollywood actor Salman Khan's 2002 hit-and-run case, his driver Ashok Singh on Monday told a court here that it was he who drove the killer vehicle, but the prosecution appeared unconvinced by the confession.

Salman's Driver Owns Up To Hit-And-Run Accident