Thursday, January 1, 2026
ADVT 
Bollywood

Perfect Time To Experiment On Digital Platform, Says Shamita Shetty

Darpan News Desk, 17 Aug, 2017 12:50 PM
  • Perfect Time To Experiment On Digital Platform, Says Shamita Shetty
Actress Shamita Shetty, who is making her debut in the digital world of entertainment with a web series titled "Yo Ke Hua Bro", says this is the perfect time to experiment with the platform.
 
"I had not planned to work in a web series, but everything is digital now. It is something that is easily accessible and everyone has the internet which you can access on your phone, laptop and a lot of other mediums even when travelling. Web is the way forward. It is the perfect time to experiment here," Shamita told IANS over phone from Mumbai.
 
"Yo Ke Hua Bro", a five-part comedy web-series, also features actors Aparshakti Khurana, Gaurav Pandey and Ridhima Pandit. It will be live on Friday on Viacom 18's video-on-demand streaming service VOOT.
 
"It is a fun series, has some really great fun moments. As far as my character is concerned, I play Suman who is a simple sweet girl, a character you can relate to. But as the story progresses, you see a 100 per cent change in her personality. She is very aware and confident of her sexuality and knows how to get her way," Shamita said.
 
Actor Sumeet Vyas will be making a special appearance in "Yo Ke Hua Bro" as a maverick policeman.
 
Elaborating on the launch of the show, Monika Shergill, Head of Content at Viacom18 Digital Ventures, said: "The world of digital content constantly demands new and fresh stories that are not formulaic in nature. With Voot Originals, we are looking at telling stories about topics that are relevant to the digital viewer and we're delving into subjects that are as yet unexplored."

MORE Bollywood ARTICLES

Don't Want The World Of 'Baahubali' To End: Rajamouli

Don't Want The World Of 'Baahubali' To End: Rajamouli
He's the man of the moment in Indian cinema. Filmmaker S.S Rajamouli, basking in the phenomenal success of "Baahubali 2: The Conclusion", believes the world of "Baahubali" goes beyond films and there is so much more to explore. So, he doesn't want it to end.

Don't Want The World Of 'Baahubali' To End: Rajamouli

Kangana Gets Legal Notice For ‘Hijacking' 'Rani of Jhansi - The Warrior Queen'

Kangana Gets Legal Notice For ‘Hijacking' 'Rani of Jhansi - The Warrior Queen'
Acclaimed filmmaker Ketan Mehta on Thursday said he has sent a legal notice to actress Kangana Ranaut for conniving with producer Kamal Jain and others to hijack "Rani of Jhansi - The Warrior Queen", his most ambitious film project.

Kangana Gets Legal Notice For ‘Hijacking' 'Rani of Jhansi - The Warrior Queen'

These Days, Unconventional Is New 'Cool': Arjun Kapoor

Bollywood actor Arjun Kapoor was told at the beginning of his career that he is not "conventionally" good looking. But he says he's glad that unconventional is the ‘new cool in the entertainment business.

These Days, Unconventional Is New 'Cool': Arjun Kapoor

Immediate Spoof Shows 'Half Girlfriend' Trailer Powerful: Arjun Kapoor

Immediate Spoof Shows 'Half Girlfriend' Trailer Powerful: Arjun Kapoor
With a spoof review of the trailer of his forthcoming film "Half Girlfriend" flooding the internet, actor Arjun Kapoor on Wednesday said the prompt rollout of the video demonstrates the trailer is powerful enough to have warranted an immediate spoof.

Immediate Spoof Shows 'Half Girlfriend' Trailer Powerful: Arjun Kapoor

Salman 'Tubelight' To Have Facebook Cover Video

The makers of Kabir Khan's forthcoming directorial "Tubelight", starring Salman Khan, have joined hands with Facebook to create a cover video for the official film page.

Salman 'Tubelight' To Have Facebook Cover Video

Irrfan Khan Will Star In The Movie Adaptation Of Mohsin Hamid's Moth Smoke

Actor Irrfan Khan will feature in a film adaptation of the novel "Moth Smoke" by Pakistan-born author Mohsin Hamid. The film will be helmed by Oscar-winning filmmaker Asif Kapadia.

Irrfan Khan Will Star In The Movie Adaptation Of Mohsin Hamid's Moth Smoke