Monday, February 9, 2026
ADVT 
Bollywood

Producers Shouldn't Invest In Star-driven Movies Initially: SRK

IANS, 20 Feb, 2018 01:13 PM
  • Producers Shouldn't Invest In Star-driven Movies Initially: SRK
Bollywood superstar-producer Shah Rukh Khan says that producers should not begin their journey in film business by investing in "big star-driven movies" as they are really expensive.
 
SRK was part of the panel discussion at the Magnetic Maharashtra Convergence 2018, a global investors summit, on Tuesday where he was asked to give advice to new investors in film business and how they should utilise their money to get a good return.
 
Emphasising on the production value and supporting small budget films, he said: "I think as a producer, one should not invest in big star-driven movies initially because they are really expensive. Stars are taking too much money and it has been misutilised for years. Money should be invested in production.
 
"I truly believe that big stars should take the money and invest it in the production of the film so that we can make a beautiful film of international standards and reach out to the world audience, crossing all the borders. And we will feel proud of those films technologically."
 
The actor also said that small films are recovering money much faster than the big ones in the recent past and also getting appreciation from the audience. 
 
"There are digital platform, music and satellite rights - a producer is recovering money from these avenues. So budget the production rightly," he said.
 
"For instance, Colour Yellow Productions of Aanand L. Rai are making some really good small budget film. They made ‘Newton' that was selected for Oscars and now they are making some more films which are recovering money much faster also because there are many new countries where the market for Indian films is opening. 
 
"So the overseas market is also growing. Most importantly, I would suggest new investors who want to step into the film (business), they should support small films more than star-driven films," Shah Rukh maintained.
 
The session was on 'Media - Shaping the future and entertainment'.

MORE Bollywood ARTICLES

BJP Leader Who Threatened To Behead Deepika Detained

BJP Leader Who Threatened To Behead Deepika Detained
The Haryana Police on Thursday detained BJP leader Kunwar Surajpal Singh Ammu who announced a Rs 10 crore award to behead actress Deepika Padukone and filmmaker Sanjay Leela Bhansali for their role in "Padmaavat".

BJP Leader Who Threatened To Behead Deepika Detained

What Are The 'Padmaavat' Protests About, Asks Javed Akhtar

Veteran writer-lyricist Javed Akhtar on Wednesday night saw Sanjay Leela Bhansalis controversial "Padmaavat" along with wife Shabana Azmi and came away completely bowled over by the experience. 

What Are The 'Padmaavat' Protests About, Asks Javed Akhtar

R. Madhavan Is Back, This Time In Web Series 'Breathe' For Amazon

R. Madhavan Is Back, This Time In Web Series 'Breathe' For Amazon
The actor who completes 22 years of film acting in 2018, speaks to Subhash K. Jha on doing a web series at this juncture of his career. Excerpts:

R. Madhavan Is Back, This Time In Web Series 'Breathe' For Amazon

'Padmaavat' Row: Vishal Bhardwaj Says Offenders Are Being 'Patronised'

'Padmaavat' Row: Vishal Bhardwaj Says Offenders Are Being 'Patronised'
Critically acclaimed filmmaker Vishal Bhardwaj said on Friday that people had no right to violently protest against “Padmaavat” as it was cleared by the Censor Board and given the go-ahead by the Supreme Court.

'Padmaavat' Row: Vishal Bhardwaj Says Offenders Are Being 'Patronised'

Seen So Many Transitions In This Film Industry: Mahesh Bhatt

Veteran filmmaker Mahesh Bhatt, who has been in the Hindi film industry for more than four decades, says he has seen a number of transitions in the industry including the time when filmmaker Vikram Bhatt marked his debut and then made a name for himself.

Seen So Many Transitions In This Film Industry: Mahesh Bhatt

I Saw Khilji As A Challenge: Ranveer On 'Padmaavat'

Bollywood star Ranveer Singh, who has registered his biggest opening day collection with "Padmaavat", says most people had told him that a hero shouldn't play the anti-hero.

I Saw Khilji As A Challenge: Ranveer On 'Padmaavat'