Varun Dhawan’s Judwaa 2 is releasing next month. And the trailer of the film is still not out. Varun, who is usually very gung-ho about his film’s marketing and promotional campaign is troubled by this delay.
Says a source, “The trailer was supposed to be out with Akshay Kumar’s Toilet: Ek Prem Katha. But that isn’t happening anymore. The team, including Varun and dad David Dhawan, didn’t like the trailer that was cut.
With so many big films failing to connect with the audiences, they felt that their trailer needed to be stronger, and send out the right message. So they have delayed the release of the trailer, till they are completely satisfied with it.”
The source adds, “David has asked the team to re-edit and cut a fresh trailer, which must have all the essential masala elements to make people want to see the film.” Trade pundits feel that today, a lot of films are going wrong with their first theatrical promos and the marketing, which is costing good films a big chunk of its expected revenue.
JUDWAA 2 TRAILER GARNERS 4.3 MILLION VIEWS BEFORE RELEASE!
The excitement and curiosity for the upcoming action-comedy film 'Judwaa 2' is such that fans have gone ahead to make fake trailers of the David Dhawan-directorial.
The trailer, which has been uploaded on YouTube, has already crossed a whooping 4.3 million views.
Titled 'Judwaa 2 Official Trailer 2017,' the trailer promises to be a sneak peek into remake of the 1997 film 'Judwaa', which stars Varun Dhawan, Jacqueline Fernandez and Taapsee Pannu.
'Judwaa', which has completed 20 years now, marks the most iconic Jodi of Raja and Prem.
The sequel will also have the 90's blockbuster songs, 'Oonchi hai Building' and 'Tan Tana Tan' reharshed by Anu Malik himself.
Produced by Sajid Nadiadwala, 'Judwaa 2' is set to release on September 29.