Monday, February 9, 2026
ADVT 
Bollywood

Promotions are polite way of begging: Alia Bhatt

Subhash K. Jha Darpan, 10 Jul, 2014 12:45 PM
  • Promotions are polite way of begging: Alia Bhatt
Alia Bhatt has been going all out with her co-star Varun Dhawan to spread the right buzz for their forthcoming movie "Humpty Sharma Ki Dulhania". The actress equates promotions to a "polite way of begging".
 
In an interview, the actress, who has featured in "Student Of The Year", "Highway" and "2 States", has spoken about her hopes from "Humpty...", the team's promotional spree for the movie, and her camaraderie with Varun.
 
Excerpts from the interview:
 
Q. Are you looking forward to a fourth hit with "Humpty..."?
 
A. Of course I want a fourth hit! It would be amazing to have three hits in one year. It has the scope to reach out to the widest spectrum of the audience because it is a family entertainer. It's been a while since we had a pure romantic film.
 
Q. Your co-star Varun Dhawan tells me that you two have been singing at all the events and publicity for "Humpty..."?
 
A. Yes, and that's taking a toll on me. It's not easy to go on stage and sing in front of large crowds. But I guess it's important to have fun while promoting a film. But by the end of the day, your mind starts playing tricks on you as you are tired going from one event to another. During '2 States' the pace and the method of promotion were far less exhausting.
 
 
Q. In what way?
 
A. It wasn't a subject that needed to be be promoted in malls and pubs. In fact, I had to keep reminding them to make me do more. "Humpty..." is relatable to the young. So, Varun and I have to go all-out to reach out. Promoting a film should be a time to go all-out. Even those who don't have an interest in the film should want to see the film by the time we are done. Promotions are a very polite way of begging.
 
Q. You play a Kareena Kapoor fan in "Humpty..."?
 
A. I don't exactly play her fan in the film. I play a fan of her lehenga. Let me explain. She wants to get the kind of lehenga that Manish Malhotra made for Kareena. Of course, Kavya, my character likes Kareena. But it's the lehenga she really wants for her own wedding.
 
Q. So is Manish making an appearance in the film?
 
A. No. But he is there in spirit.
 
Q. How different did you find Varun in "Humpty..." as compared with what he used to be during "Student Of The Year"?
 
A. I'd have been better able to answer that question if I had met him after a break. But we were constantly meeting, so I have no way of seeing any change in him. Varun has not changed for me at all. He remains as quirky and goofy and as caring as ever. I hope he never changes. I'll slap him if he does. We discovered a mutual fondness before we became actors.
 
 
"So it's not as if we became friends because we worked together. As an actor, he has genuinely grown a lot. During "Student Of The Year", he was constantly charged up and eager to give a good shot. Now he thinks like the character. In "Humpty...", he was thinking like Humpty.

MORE Bollywood ARTICLES

I want to be full package like Hrithik: Tiger Shroff

I want to be full package like Hrithik: Tiger Shroff
Tiger Shroff, the latest stunt hero in tinsel town, finds a perfect example to follow in Hrithik Roshan, who he believes is a great dancer, fighter and actor simultaneously.

I want to be full package like Hrithik: Tiger Shroff

I'd be happy to have Sunil Grover back on my show: Kapil Sharma

I'd be happy to have Sunil Grover back on my show: Kapil Sharma
Kapil Sharma, who says his former colleague Sunil Grover has expressed interest to return to "Comedy Nights With Kapil", will be more than happy to welcome his 'Gutthi' back.

I'd be happy to have Sunil Grover back on my show: Kapil Sharma

Thank god 'Himmatwala' flopped: Sajid Khan

Thank god 'Himmatwala' flopped: Sajid Khan
Director Sajid Khan's "Himmatwala" remake was a flop and now he blames the film's failure on his arrogance.

Thank god 'Himmatwala' flopped: Sajid Khan

'Holiday' not really a remake, says Akshay

'Holiday' not really a remake, says Akshay
Akshay Kumar cringes at the very mention of the term "remake" in the context of his forthcoming actioner "Holiday: A Soldier is Never Off Duty". And he has his reasons.

'Holiday' not really a remake, says Akshay

'Jhalak..' learning process for me: Remo

'Jhalak..' learning process for me: Remo
Choreographer-director Remo D' Souza, who is back on the judge's panel of the seventh season of celebrity dance reality show "Jhalak Dikhhla Jaa", says the reason he chose to judge the show is that it's a learning experience for him.

'Jhalak..' learning process for me: Remo

Bhojpuri film 'Deswa' wows viewers in Toronto

Bhojpuri film 'Deswa' wows viewers in Toronto
Can you imagine a Bhojpuri film engrossing and entertaining audiences at an international film fest? Debutant Nitin Chandra's "Deswa" has done just that, giving the Bhojpuri film industry, reeling under distasteful content and lack of creativity, a much-needed facelift on the global platform.

Bhojpuri film 'Deswa' wows viewers in Toronto