Thursday, December 25, 2025
ADVT 
Bollywood

'Sonali Cable' makers in promotion dilemma

Darpan News Desk IANS, 17 Sep, 2014 07:11 AM
  • 'Sonali Cable' makers in promotion dilemma
With a change in release date, makers of "Sonali Cable" are facing a crisis over getting adequate time from the movie's lead actress Rhea Chakraborty for the promotions.
 
"Sonali Cable", directed by Charudutt Acharya and produced under the banner of Ramesh Sippy Entertainment in association with Bombay Mania Production Pvt. Ltd., will now hit the screens Oct 17 - a week after it was initially scheduled for release.
 
Filmmaker Rohan Sippy of Ramesh Sippy Entertainment says they had been talking about changing the film's release date since a few weeks back.
 
"We had intimated the talents (actors) about the same. They had been told we'd be needing time, especially in the last one week before the film's release. 
 
But it's strange now that Rhea's management is not reverting to us with her time. She plays the title character and we are unable to fix the promotion schedule," Sippy told IANS.
 
He said that when a superstar like Shah Rukh Khan is going all out to promote his films on different mediums, "younger actors" should make themselves available to help their films' producers in creating a visibility for them.
 
Now they are awaiting a thumbs up from Rhea, who will reportedly be busy shooting for Yash Raj Films' (YRF) "Bank Chor" on the dates that she's required to be available for "Sonali Cable" promotions.
 
However, she will do her very best to promote "Sonali Cable" and do all that is required of her, Rhea's spokesperson from Yash Raj Films said in a statement.
 
"Yes, 'Sonali Cable' has shifted to a new date and while it is a very big and important film for Rhea, there are several contractual commitments that she has, which were finalised months in advance. 'Bank Chor', where she plays the lead opposite Riteish Deshmukh is just one of them," the spokesperson added.

MORE Bollywood ARTICLES

'Raja Natwarlal' crawls at box office

'Raja Natwarlal' crawls at box office
Despite favourable reviews, Emraan Hashmi-starrer “Raja Natwarlal” has failed to excite the moviegoers and it has impacted its box office collection....

'Raja Natwarlal' crawls at box office

Big B's fever leads to shoot cancellation

Big B's fever leads to shoot cancellation
Megastar Amitabh Bachchan is down with fever and says that he had to cancel the shooting due to health reasons....

Big B's fever leads to shoot cancellation

Dia remembers her ‘Kabaddi’ days

Dia remembers her ‘Kabaddi’ days
“My mom would always know when I walked into the house after school that I had played #kabaddi! Mud in the hair, scraped knee a give away,” she tweeted Sunday....

Dia remembers her ‘Kabaddi’ days

Work keeps Neil away from Ganpati celebrations

Work keeps Neil away from Ganpati celebrations
Actor Neil Nitin Mukesh, who is making his Tamil debut with upcoming action film “Kaththi”, is away from home and missing out the ongoing Ganesh festival....

Work keeps Neil away from Ganpati celebrations

'ABCD 2' an ode to Indian dancers: Varun

'ABCD 2' an ode to Indian dancers: Varun
Varun Dhawan, who has started shooting for Remo D'Souza's "ABCD 2", says the film is dedicated to dancers across the country....

'ABCD 2' an ode to Indian dancers: Varun

Bachchans visit Lalbaug for Ganesh festival

Bachchans visit Lalbaug for Ganesh festival
Megastar Amitabh Bachchan visited Lalbaug along with his son Abhishek Bachchan and daughter-in-law Aishwarya Rai to participate in the ongoing Ganesh festival....

Bachchans visit Lalbaug for Ganesh festival