Saturday, December 27, 2025
ADVT 
Hollywood

Grammy Awards Capture Lowest Viewership Since 2009

Darpan News Desk IANS, 10 Feb, 2015 01:12 PM
  • Grammy Awards Capture Lowest Viewership Since 2009
The 57th edition of the Grammy Awards gala was watched by 25.3 million television viewers, Nielsen reported Monday, the smallest audience for the top music industry ceremony since 2009.
 
The figure was 11 percent below the number of viewers last year and there were 14 percent fewer viewers in the demographic grouping that is of greatest interest to advertisers, namely the 18-45 age group.
 
Six years ago, the Grammys were viewed by 19 million people, a number that contrasts with the more than 40 million viewers who turned on their TVs to view the galas in 2012 and in 1984, the year that Michael Jackson cleaned up with "Thriller".
 
The apparent declining interest in the Grammys contrasts with the heavy viewership attracted by two series on the AMC channel.
 
The debut broadcast of the drama "Better Call Saul", a series focusing on one of the secondary characters in the popular series "Breaking Bad", was viewed by 6.9 million people, making it the most successful debut in the history of US cable television.
 
Those numbers, however, were exceeded by the return of "The Walking Dead", a series about zombies that returned to the small screen with the second batch of fifth-season episodes and attracted 15.6 million viewers.
 
For "The Walking Dead", this is the third-best viewership figure since its inception, a level only exceeded by those achieved by the opening episodes of the fourth and fifth seasons in 2013 and 2014. 

MORE Hollywood ARTICLES

Kris Jenner gets cozy with a new man

Kris Jenner gets cozy with a new man
Socialite Kris Jenner was spotted getting cozy with Corey Gamble, a road manager with Scooter Braun/SB Projects, in Las Vegas....

Kris Jenner gets cozy with a new man

Jennifer Lawrence dated a hacker?

Jennifer Lawrence dated a hacker?
The 24-year-old actress spoke out against hacking earlier this month after a number of explicit images were stolen from her iCloud account and posted...

Jennifer Lawrence dated a hacker?

Cameron Diaz takes Nicole Richie's help to plan wedding

Cameron Diaz takes Nicole Richie's help to plan wedding
Actress Cameron Diaz has reportedly asked partner Benji Madden's sister-in-law Nicole Richie to help her plan her wedding....

Cameron Diaz takes Nicole Richie's help to plan wedding

Lindsay's stage debut impresses '99 Homes' producer

Lindsay's stage debut impresses '99 Homes' producer
 Producer Mohammed Al-Turki, maker of "Arbitrage" and "99 Homes", is so impressed with his friend and actress Lindsay Lohan's stage performance...

Lindsay's stage debut impresses '99 Homes' producer

'Fast and Furious 7' officially titled 'Furious 7'

'Fast and Furious 7' officially titled 'Furious 7'
Universal Studios has announced the official title for seventh part of the "Fast & Furious" franchise as "Furious 7"...

'Fast and Furious 7' officially titled 'Furious 7'

Kylie Jenner shares sad post, sparks concern

Kylie Jenner shares sad post, sparks concern
Reality TV star Kylie Jenner has posted a depressing picture of a crying cartoon lady with the words "I hate remembering who I am," coming out of her mouth....

Kylie Jenner shares sad post, sparks concern