Exploding with flavours, aromas and recipes, India is about to witness a chaste celebration of wickedly delectable gourmet garnished with aesthetic cultural demonstrations at an inimitable two-day food and music festival with international production values in December. Titled EAT PLAY LOVE, the festival will travel to Mumbai, Hyderabad, Kolkata, Pune Nagpur in its inaugural year with a plan to expand to newer regions over the next three years. Turf Club in Mumbai on 17th and 18thDecember, at the Kolkata Race Course in Jan 2017, followed by Hyderabad, Pune and Nagpur.
Spearheaded by Percept Live and The Eat India Company, visitors at the 2 day festival will journey through the culinary road of India with participation from more than 100 exhibitors from across the country giving an opportunity to avid gastronomes to feast on diverse cuisines and savour bonafide tastes right from heritage restaurants to street food to highway dhabhas to homemade delicacies to organic fresh produce. Apart from the food and music zone, the festival will be a playground of cultural commotion with dedicated zones to art, photography, retail, wellness, comedy, adventure sports and children.
The EAT section will host tailor-made zones such as #EatLive #EatFresh #EatGalli #EatCafes #EatTrucks to cater to the specific preferences of the discerning visitors apart from having live cooking demos and master classes with the top chefs of the country. The PLAY section will witness the kids and the alternative live stage for acoustic bands, comedy acts and dance troupes apart from an open theatre for movie lovers, a gaming zone for adventure fanatics and a retail zone for fashion addicts. The LOVE section will allow connoisseurs to indulge in some serious art workshops, graffiti wall art activities, yoga seminars, fashion shows, celebrity panel discussions, book reading sessions, karaoke open house and photography exhibitions.
As part of its promotional campaign, EAT PLAY LOVE will be undertaking slum beautifications, street installations at traffic junctures, countdown timers at heritage city spots and travelling caravans to create the relevant hype and awareness around the annual proposition.
