Thursday, June 4, 2026
ADVT 
India

Main Bhi Chowkidar' Films Are Hit In Rural UP

IANS, 08 Apr, 2019 08:49 PM

    "Yeh mera desh, mera watan, yeh mera ghar, mera chaman, sabka vikas chahta hoon, chahta hoom aman … haan main bhi chowkidaar hoon" the song is juxtaposed by visuals of the tricolour and Prime Minister Narendra Modi.


    A number of government welfare schemes like Ujjwala find mention in these five-minute documentaries that also talk about border security and creation of a new India.


    "Main Bhi Chowkidaar" films -- and there are about a dozen of them -- are now a part of the Bharatiya Janata Party campaign in the interiors of Uttar Pradesh.


    These films have been commissioned mainly by the BJP but as well as by some individual candidates.


    "Some candidates who are contesting in eastern Uttar Pradesh have got promotional films made in Bhojpuri dialect and are being forwarded on WhatsApp. With technology now available on your phone, there is no need to show these films on LED screens now," said R.K. Agarwal, who manufactures and sells election memorabilia.


    Agarwal said that most of the visuals have been taken from BJP's official campaign films while some have been "borrowed" form the internet.


    "The cost of these films ranges from Rs 3 lakh to Rs 15 lakh, depending on the quality and production costs," he said.


    In some of the films, relevant dialogues spoken by famous actors have been incorporated. There is late actor-politician Vinod Khanna clad in a police inspector's uniform saying: "Main kisi chor ko apne ilakey mein rehne nahin doonga."


    In another scene, there is Nirupa Roy saying "Mere bete ko naukri dekar apne hum par bada ehsaan kiya hai" and then Prime Minister Modi's visual floats across the screen.


    BJP MP K.P. Singh from Jaunpur, whose ticket is yet to be finalised, said that he has already started his campaign with short films in Bhojpuri.


    "These films are getting very popular and children can be heard singing ‘Main bhi chowkidar' in the villages which explains the popularity of the party and the campaign. The anthem is even playing in local transport," he said.

    MORE India ARTICLES

    Protest In Punjab Town After Guru Granth Sahib Sacrilege Incidents

    Protest In Punjab Town After Guru Granth Sahib Sacrilege Incidents
    The rebel group of the Aam Aadmi Party in Punjab, led by Sukhpal Singh Khaira, and Lok Insaaf Party chief Simarjeet Singh Bains also joined the protest march which commenced yesterdaymorning.

    Protest In Punjab Town After Guru Granth Sahib Sacrilege Incidents

    Suhaib Ilyasi: I Lost 18 Years Of My Life For A Crime I Did Not Commit

    Suhaib Ilyasi: I Lost 18 Years Of My Life For A Crime I Did Not Commit
    He hosted Indian televisions first and most popular crime investigation show "Indias Most Wanted". Suhaib Ilyasi had it all. Then one night he lost it all. His wife died of multiple stab wounds. Ilyasi was accused of murdering her and was sentenced to life imprisonment.

    Suhaib Ilyasi: I Lost 18 Years Of My Life For A Crime I Did Not Commit

    Meet Kriti Bharti, Woman Who Battled Personal Odds To Become Crusader Against Child Marriages

    Meet Kriti Bharti, Woman Who Battled Personal Odds To Become Crusader Against Child Marriages
    Born prematurely at seven months, she first fought for her own survival; then she fought her family which considered her to be a curse. And now she has been fighting for years against child marriages despite facing death and rape threats.

    Meet Kriti Bharti, Woman Who Battled Personal Odds To Become Crusader Against Child Marriages

    Women Prisoners In Maharashtra Can Now Make Video Calls To Families

    Women Prisoners In Maharashtra Can Now Make Video Calls To Families
    Prisoners and inmates of open jails can talk to his/her family members for five minutes and is charged Rs. 5 for availing the service.

    Women Prisoners In Maharashtra Can Now Make Video Calls To Families

    Pakistan's Plan To Weaken Indian Army Involves Drugs, Says Amarinder Singh

    Pakistan's Plan To Weaken Indian Army Involves Drugs, Says Amarinder Singh
    Punjab Chief Minister Amarinder Singh says if young men along India's borders are not fit, it will affect enrollment in the army.  

    Pakistan's Plan To Weaken Indian Army Involves Drugs, Says Amarinder Singh

    For 'Gayatri Mantra' Order To Delhi Schools, Civic Body Gets A Notice

    For 'Gayatri Mantra' Order To Delhi Schools, Civic Body Gets A Notice
    The circular issued on by the education department of North Delhi Municipal Corporation provided for recital of national anthem, prayers and the Gayatri Mantra in schools.

    For 'Gayatri Mantra' Order To Delhi Schools, Civic Body Gets A Notice