Tuesday, December 23, 2025
ADVT 
Interesting

Guess How Many Times We Touch Our Smartphones In A Day

The Canadian Press, 16 Jul, 2016 12:00 PM
    We touch our smartphones around 2,617 times a day, according to new research which found that phone screen time was 2.5 hours for the average user, and 3.75 hours for the heavy user.
     
    For the study, research firm dscout in the US recruited a demographically diverse sample of 94 Android users from a pool of more than 100,000 participants.
     
    Then they built a supplementary smartphone tool to track every user's interaction across 5 days, 24 hours a day.
     
    Researchers found that people tapped, swiped and clicked a whopping 2,617 times each day, on average.
     
    For the heaviest users - the top 10 per cent - average interactions doubled to 5,427 touches a day, researchers said.
     
    Per year, that is nearly 1 million touches on average - and 2 million for the less restrained people, they said.
     
    The study found that phone screen time was 2.42 hours for the average user, and 3.75 hours for the heavy user.
     
    That was time spent on everything from typing texts, swiping on Tinder, turning Kindle pages, and scrolling in Facebook.
     
     
    The average user engaged in 76 separate phone sessions a day.
     
    Heavy users (the top 10 per cent) averaged 132 sessions a day.
     
    The findings showed that long usage sessions are rare - mostly Netflix and reading.
     
    In general, people prefer lots of little sessions with breaks in between.
     
    Researchers found that activity drops (but far from disappears) in the predawn hours.
     
    At 7 AM, touches explode, ramping up almost continuously until dinner time.
     
    Over the course of our five-day study, 87 per cent of participants checked their phones at least once between midnight and 5 AM, researchers said.
     
    Messaging and social media apps totalled 26 per cent and 22 per cent of interactions respectively, while internet search browsers comprised 10 per cent, they said.
     
    Facebook had the most number of touches at 15 per cent, followed by native messaging at 11 per cent, home screen at nine per cent and chrome at five per cent.

    MORE Interesting ARTICLES

    Ashley Madison Hack: Not The Wake-Up Call Some Expected, Experts Say

    TORONTO — Far from the wake-up call some expected, the data breach that aired the personal dealings and financial information of Ashley Madison clients has yet to spur concrete changes in web security or the online dating industry.

    Ashley Madison Hack: Not The Wake-Up Call Some Expected, Experts Say

    Finance Professor Created Board Game For His Kids, And Now It's Finding Fans Around The World

    Finance Professor Created Board Game For His Kids, And Now It's Finding Fans Around The World
    "I'm surprised by all of this," said Kisgen, a former Wall Street investment banker who now lives outside Boston. "Frankly, it's been a lot of fun."

    Finance Professor Created Board Game For His Kids, And Now It's Finding Fans Around The World

    Slavery, Child Labour Tied To Shrimp Global Supply Chains, Including Wal-Mart, Red Lobster

    Slavery, Child Labour Tied To Shrimp Global Supply Chains, Including Wal-Mart, Red Lobster
    Poor migrant workers and children are being sold to factories in Thailand and forced to peel shrimp that ends up in global supply chains, including those of Wal-Mart and Red Lobster, the world's largest retailer and the world's largest seafood restaurant chain

    Slavery, Child Labour Tied To Shrimp Global Supply Chains, Including Wal-Mart, Red Lobster

    Japan's Top Court To Rule On Challenge To Law That Requires 1 Surname For Married Couples

    Japan's Top Court To Rule On Challenge To Law That Requires 1 Surname For Married Couples
    A Civil Code that dates from the 19th century says couples must adopt one surname, and women almost always sacrifice theirs.

    Japan's Top Court To Rule On Challenge To Law That Requires 1 Surname For Married Couples

    Radio Stations Hungry For New Christmas Songs But Find Few Enduring Hits

    Radio Stations Hungry For New Christmas Songs But Find Few Enduring Hits
    TORONTO — The sounds of the holiday season are pretty much the same from year to year: "Feliz Navidad," "Baby, It's Cold Outside" and "White Christmas" on constant rotation in supermarkets, department stores and coffee shops.

    Radio Stations Hungry For New Christmas Songs But Find Few Enduring Hits

    Marketing The Holidays A Tricky Balancing Act For Businesses In Canada

    Marketing The Holidays A Tricky Balancing Act For Businesses In Canada
    TORONTO — When something as simple as a red Starbucks cup stirred a controversy stateside over how businesses mark the approach of Christmas, Canadian retailers took notice.

    Marketing The Holidays A Tricky Balancing Act For Businesses In Canada