Tuesday, March 17, 2026
ADVT 
Interesting

WATCH: This Book About the History of Ferrari Costs More Than a Car

IANS, 10 Aug, 2018 02:26 PM
    $30,000 may not buy you a new Ferrari, but it's enough to cover the cost of this limited edition book on the history of the iconic sports car brand.
     
     
    Before you freak out about the price, you should know that it includes a beautifully sculptured steel and chrome book stand, as well as an aluminum display case for the incredibly rare book. 
     
     
    Together, the two artistic pieces created by designer Marc Newson are supposed to emulate the legendary Ferrari 12-cylinder engine. Titled simply 'Ferrari', the book itself is described as a "massive tome" and includes loads of photographs from the Ferrari archive that tell the history of the luxury Italian brand.
     
     
     
     
    A total of 1,947 books will be sold, out of which only 250 come with the $30,000 price tag. These ultra-rare items will only be offered to museums and veteran Ferrari collectors with an impressive history of owning the brand's sports cars. 
     
     
    So even if you have money to burn, unless certain conditions are met, you won't be able to get your hands on this epic book. Luckily, you can still get one of the other 1,697 copies of the limited-edition books. At just $6,000, they are considerably cheaper, but only comes with the aluminum case.
     
     
    Published by Taschen, the Ferrari book allegedly offers "unrestricted access to hundreds of photographs from the Ferrari Archives and from private collectors, to reveal the full story behind Ferrari's protagonists, victories, past, and future. A project conceived in close collaboration with Ferrari, this massive tome is a veritable collector's piece."
     
     
    Ferrari features 514 pages, is hand-stitched and sports a minimalistic cover design with the company's iconic prancing horse logo on a racing red background.
     
     
    All 1,947 copies are signed by Piero Ferrari, the car maker' vice chairman and the only living son of founder Enzo Ferrari, while the 250 ultra-exclusive copies also bear the signatures of John Elkann, the current chairman of Ferrari, and Sergio Marchionne, the former CEO.

    MORE Interesting ARTICLES

    Why Do Your Mothers' Meals Taste So Good?

    Why Do Your Mothers' Meals Taste So Good?
    Ever wondered why you can't simply resist that mouth-watering chicken or delicious chocolate cake made by your mother?

    Why Do Your Mothers' Meals Taste So Good?

    First Indian Researcher Nominated To European Investigator Programme

    First Indian Researcher Nominated To European Investigator Programme
    "Minhajuddin Sirajuddin from Bengaluru is the first young life scientist to be nominated for the EMBO Young Investigator Programme," EMBO said in a statement.

    First Indian Researcher Nominated To European Investigator Programme

    Watch: 70-Yr-Old Delhi Woman Brutally Beaten By Son, Helped By Neighbours; Video Goes Viral

    Watch: 70-Yr-Old Delhi Woman Brutally Beaten By Son, Helped By Neighbours; Video Goes Viral
    In the videos posted online, Rajindari Devi is seen lying on the floor bleeding through her nose and wearing a blood-stained sari.

    Watch: 70-Yr-Old Delhi Woman Brutally Beaten By Son, Helped By Neighbours; Video Goes Viral

    This Asian Man's Passport Photo Got Rejected Because The Software Told Him His ‘eyes Are Closed’

    This Asian Man's Passport Photo Got Rejected Because The Software Told Him His ‘eyes Are Closed’
    Richard Lee, who is originally from Taiwan, shared a screenshot of the awkward error message on Facebook

    This Asian Man's Passport Photo Got Rejected Because The Software Told Him His ‘eyes Are Closed’

    Watch: Dog Says Goodbye To Her Dying Owner So She'd 'Know Why He Never Came Home'

    Watch: Dog Says Goodbye To Her Dying Owner So She'd 'Know Why He Never Came Home'
    Heartbreaking video captures dog’s final goodbye to dying owner on hospital bed

    Watch: Dog Says Goodbye To Her Dying Owner So She'd 'Know Why He Never Came Home'

    Hair-Raising Video Shows What Not To Do When You Spot A Tiger In The Wild

    Hair-Raising Video Shows What Not To Do When You Spot A Tiger In The Wild
    The nail-biting video, shared on December 4, shows exactly what you shouldn't do when you come face to face with a tiger in its natural habitat. 

    Hair-Raising Video Shows What Not To Do When You Spot A Tiger In The Wild