A campaign to raise awareness against sexual exploitation of minors in Brazil during the 2014 FIFA World Cup was launched Thursday by European Commission President Jose Manuel Barroso.
The 'Don't Look Away' international campaign, organised by the EU delegation in Brazil, is being run in more than 15 countries with the ECPAT (End Child Prostitution, Pornography and Trafficking) network, Xinhua cited the European Union (EU) statement as saying.
The campaign is being supported by well-known Brazilian football players, namely Kaka and Juninho Pernambucano, and targets Brazilians and foreigners attending the World Cup 2014.
The project involves setting up training seminars for public managers and debates on the subject in each host city of the World Cup matches, as well as increasing support to combat sexual exploitation and making victims aware of their rights.
