Tuesday, December 30, 2025
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

Leaders on Canada's expanded G7 guest list to tackle climate, economy and security

Leaders on Canada's expanded G7 guest list to tackle climate, economy and security
Canada is bringing the world to Alberta for the G7 leaders summit in Kananaskis.

Leaders on Canada's expanded G7 guest list to tackle climate, economy and security

Fentanyl czar says government's border bill will help in fight against lethal drug

Fentanyl czar says government's border bill will help in fight against lethal drug
Canada's fentanyl czar says the fight against the deadly opioid would get a boost from proposed new tools for law enforcement in the Liberal government's recently tabled border bill.

Fentanyl czar says government's border bill will help in fight against lethal drug

Police arrest Leonardo Rizzuto in major operation targeting Montreal Mafia

Police arrest Leonardo Rizzuto in major operation targeting Montreal Mafia
Nearly a dozen people alleged to be important members of Montreal's Mafia and other gangs were arrested on Thursday in what police called a major blow to organized crime.

Police arrest Leonardo Rizzuto in major operation targeting Montreal Mafia

Videos not evidence of complainant's consent, Crown argues at hockey players' trial

Videos not evidence of complainant's consent, Crown argues at hockey players' trial
Prosecutors in the sexual assault trial of five hockey players argue two videos in which the complainant says she's "OK with this" and that "it was all consensual" are not evidence that she actually consented to the sexual acts that took place inside a London, Ont., hotel room.

Videos not evidence of complainant's consent, Crown argues at hockey players' trial

Squamish, B.C., reports progress in fire fight, as northeast hopes for rain

Squamish, B.C., reports progress in fire fight, as northeast hopes for rain
There's optimism from firefighters and local authorities as crews battle blazes in opposite corners of British Columbia heading into the weekend.

Squamish, B.C., reports progress in fire fight, as northeast hopes for rain

Middle East de-escalation must be priority after Israel attacks Iran: Anand

Middle East de-escalation must be priority after Israel attacks Iran: Anand
Foreign Affairs Minister Anita Anand called for "de-escalation" after Israel attacked Iranian missile and nuclear sites Friday and Iran warned of "severe punishment" in retaliation.

Middle East de-escalation must be priority after Israel attacks Iran: Anand