Thursday, July 2, 2026
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

Multi-vehicle crash shuts Highway 99 south of Whistler

Multi-vehicle crash shuts Highway 99 south of Whistler
A multi-vehicle crash has shut down the Sea-to-Sky Highway in both directions on the way to Whistler. RCMP say poor weather is contributing to the road conditions and drivers are being asked to avoid the area. 10 have been injured and 2 are in critical condition. 

Multi-vehicle crash shuts Highway 99 south of Whistler

Ford talks to Carney, premiers ahead of trade meeting in Washington

Ford talks to Carney, premiers ahead of trade meeting in Washington
Ontario Premier Doug Ford was spending Wednesday meeting with Canada's incoming prime minister and speaking to his fellow premiers ahead of a trip Thursday to Washington, D.C., to talk trade with a top U.S. official.

Ford talks to Carney, premiers ahead of trade meeting in Washington

Canada calls for unity, pushes back on U.S. tariffs as G7 ministers gather in Quebec

Canada calls for unity, pushes back on U.S. tariffs as G7 ministers gather in Quebec
Foreign Affairs Minister Mélanie Joly is welcoming her counterparts from some of the world's most powerful countries to Quebec this week, as Ottawa works to maintain unity between Washington and its Group of Seven partners and pushes back on U.S. tariffs. The ministers are scheduled to have an early afternoon news conference on Friday.

Canada calls for unity, pushes back on U.S. tariffs as G7 ministers gather in Quebec

Fire at residential building in downtown Vancouver displaces dozens

Fire at residential building in downtown Vancouver displaces dozens
A fire at a high-rise building in downtown Vancouver has displaced 42 residents. Vancouver Fire and Rescue Services says crews were called to the building on Nelson Street on Tuesday and arrived to find flames coming from the building's seventh storey, extending into the eighth floor. 

Fire at residential building in downtown Vancouver displaces dozens

Carney transition team met with PMO staff Tuesday, hope for PM swearing in by Friday

Carney transition team met with PMO staff Tuesday, hope for PM swearing in by Friday
Liberal Leader Mark Carney is hoping to be sworn in as Canada's 24th prime minister by the end of the week but there are some logistical hurdles like security clearances for senior members of his transition team that must happen first. Carney won a landslide victory to take the helm of the Liberals from Justin Trudeau on Sunday night but he isn't yet the prime minister.

Carney transition team met with PMO staff Tuesday, hope for PM swearing in by Friday

Canadian pride surges in face of Trump's tariff, sovereignty threats: Leger poll

Canadian pride surges in face of Trump's tariff, sovereignty threats: Leger poll
A new poll suggests Canadians' sense of national pride has surged in response to U.S. President Donald Trump's tariffs and threats against the country's sovereignty. The poll, conducted by Leger Marketing for the Association for Canadian Studies, says that the number of people saying they're proud to be Canadian has jumped from 80 per cent in November 2024 to 86 per cent this month.

Canadian pride surges in face of Trump's tariff, sovereignty threats: Leger poll