Friday, July 3, 2026
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

B.C. legislative assembly re-elects Raj Chouhan as its Speaker ahead of throne speech

B.C. legislative assembly re-elects Raj Chouhan as its Speaker ahead of throne speech
British Columbia's legislative session opens today amid what Premier David Eby describes as a time of "extraordinary change and uncertainty." Lt.-Gov. Wendy Cocchia is scheduled to deliver the speech from the throne this afternoon, laying out the B.C. government's plan as looming U.S. tariffs threaten the Canadian economy.

B.C. legislative assembly re-elects Raj Chouhan as its Speaker ahead of throne speech

Most of the injured in Pearson plane crash released from hospital as probe continues

Most of the injured in Pearson plane crash released from hospital as probe continues
Delta said in a social media post that 19 out of 21 passengers initially taken to Toronto-area hospitals have been released as the investigation continues. Delta flight 4819 from Minneapolis to Toronto, operated by subsidiary Endeavor Air, crashed on landing around 2:30 p.m. Monday. Flint said authorities will not speculate about a possible cause until a thorough investigation is complete. 

Most of the injured in Pearson plane crash released from hospital as probe continues

Seven male suspects sought in B.C. theft of more than $2,400 in fragrances

Seven male suspects sought in B.C. theft of more than $2,400 in fragrances
Police in Richmond are searching for seven suspects in an alleged retail theft of fragrances worth more than $2,400. RCMP say the theft took place on Nov. 11 of last year, when the seven men reportedly entered a store in the 3800 block of Steveston Highway.

Seven male suspects sought in B.C. theft of more than $2,400 in fragrances

Green Party says it will run full slate of candidates in coming federal election

Green Party says it will run full slate of candidates in coming federal election
The Green Party's leaders say they will have a full slate of candidates for the next election, which could be called as soon as next month. Party co-leader Elizabeth May said Tuesday the party is still vetting potential candidates but it expects to run someone in every federal riding.

Green Party says it will run full slate of candidates in coming federal election

After Trump pitches idea, Russian ambassador says Moscow not rejoining G7

After Trump pitches idea, Russian ambassador says Moscow not rejoining G7
Canada disagrees with U.S. President Donald Trump's suggestion that Russia rejoin the G7 — but Moscow says the idea is a non-starter anyway. Moscow's Ambassador to Canada Oleg Stepanov says "Russia has no interest" in joining the Group of Seven, which he calls an "outdated structure."

After Trump pitches idea, Russian ambassador says Moscow not rejoining G7

Haida celebrate title agreement, Trudeau emotional at ceremony

Haida celebrate title agreement, Trudeau emotional at ceremony
With tears streaming down his face, Prime Minister Justin Trudeau told a gathering of Haida Nation leaders and community members that he couldn't think of a better place to make one of his final trips as Canada's leader. Federal and Haida leaders signed a historic agreement Monday recognizing Aboriginal title over the archipelago of Haida Gwaii off British Columbia's northern coast.

Haida celebrate title agreement, Trudeau emotional at ceremony