Saturday, July 4, 2026
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

B.C. snowpack at 72% of normal as of Feb. 1 after 'extremely dry' January

B.C. snowpack at 72% of normal as of Feb. 1 after 'extremely dry' January
British Columbia's latest snow and water supply bulletin says it was "extremely dry" across much of the province last month, with average snowpack measuring 28 per cent below normal as of Feb. 1. The latest snow pack figures released Tuesday come after the province started the year with a snowpack at 13 per cent below normal. 

B.C. snowpack at 72% of normal as of Feb. 1 after 'extremely dry' January

Former prime ministers call on Canadians to 'show the flag' as Trump pushes trade war

Former prime ministers call on Canadians to 'show the flag' as Trump pushes trade war
All of Canada's living former prime minister's are calling on Canadians to express their national pride and "show the flag" as U.S. President Donald Trump continues his threats against this country's economic security and sovereignty. Saturday, Feb. 15 — Flag Day — marks the 60th anniversary of the Canadian flag.

Former prime ministers call on Canadians to 'show the flag' as Trump pushes trade war

White House says 25 per cent steel tariffs would stack on others, as premiers in DC

White House says 25 per cent steel tariffs would stack on others, as premiers in DC
The news comes as Prime Minister Justin Trudeau cautioned U.S. Vice-President JD Vance against Trump's promised steel and aluminum levies, while Canadian premiers picked up the Team Canada mantle in Washington to push against Trump's tariff threats.

White House says 25 per cent steel tariffs would stack on others, as premiers in DC

'Get the message to President Trump': Premiers in D.C. deliver anti-tariff message

'Get the message to President Trump': Premiers in D.C. deliver anti-tariff message
Prime Minister Justin Trudeau cautioned U.S. Vice-President JD Vance against steel and aluminum levies Tuesday, as Canadian premiers picked up the Team Canada mantle in Washington to push against U.S. President Donald Trump's tariff threats. Trudeau and Vance are in Paris for a global summit on artificial intelligence.

'Get the message to President Trump': Premiers in D.C. deliver anti-tariff message

Trump signs order imposing 25 per cent tariffs on steel and aluminum

Trump signs order imposing 25 per cent tariffs on steel and aluminum
U.S. President Donald Trump has signed executive orders slapping 25 per cent tariffs on all steel and aluminum imports into the United States, including Canadian products. U.S. President Donald Trump is slapping 25 per cent tariffs on all steel and aluminum imports into the United States, including Canadian products.

Trump signs order imposing 25 per cent tariffs on steel and aluminum

Liberal leadership hopeful Ruby Dhalla says she wants a translator for French debate

Liberal leadership hopeful Ruby Dhalla says she wants a translator for French debate
Liberal leadership candidate Ruby Dhalla says that while she's still working on her French skills, she plans to ask for a translator to help her in the party's upcoming French-language debate. Dhalla is one of the five leadership candidates who will face off in two debates in Montreal later this month, one in French and another in English.

Liberal leadership hopeful Ruby Dhalla says she wants a translator for French debate