Thursday, July 9, 2026
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

Multi-vehicle crash in Calgary kills nine-year-old child on Boxing Day: police

Multi-vehicle crash in Calgary kills nine-year-old child on Boxing Day: police
Calgary police say a nine-year-old girl died after a multi-vehicle collision that happened on the morning of Boxing Day. Police responded to reports of a pharmacy robbery at Pharmasave Millrise at around 9 a.m., where the suspect allegedly assaulted a pharmacist and ran away in a stolen car.

Multi-vehicle crash in Calgary kills nine-year-old child on Boxing Day: police

Woman airlifted to hospital after car crash in Mission says RCMP

Woman airlifted to hospital after car crash in Mission says RCMP
Mission RCMP says in a statement sent out on Thursday afternoon that the collision took place before noon, which shut down Lougheed Highway between Nelson Street and Oliver Street in both directions. Police say early indications suggest that one vehicle hydroplaned and struck a vehicle in the oncoming lane.

Woman airlifted to hospital after car crash in Mission says RCMP

Strong winds and heavy rain hit B.C.'s south coast on Christmas Day

Strong winds and heavy rain hit B.C.'s south coast on Christmas Day
Strong winds and heavy rain are battering B.C.'s south coast on Christmas Day. Environment Canada says the gusts are up to 120 kilometres per hour in some areas.

Strong winds and heavy rain hit B.C.'s south coast on Christmas Day

Court hits pause on global streamers’ upcoming Canadian content payments

Court hits pause on global streamers’ upcoming Canadian content payments
The Federal Court of Appeal says big streaming companies won't have to pay for Canadian content until the court hears their appeal of a CRTC decision ordering them to pay. In June, the CRTC said that foreign streamers must contribute five per cent of their annual Canadian revenues to a fund devoted to producing Canadian content, including local TV and radio news.

Court hits pause on global streamers’ upcoming Canadian content payments

Dismiss Trump taunts 'churlish' says expert

Dismiss Trump taunts 'churlish' says expert
In a post on the social media platform X, Eric Trump shared a doctored photo of his father purchasing Canada, Greenland and the Panama Canal on Amazon, with the phrase "We are so back!!!"

Dismiss Trump taunts 'churlish' says expert

Pedestrian dead after collision in Quebec

Pedestrian dead after collision in Quebec
A pedestrian has died after she was struck by a vehicle in Quebec City on Christmas Eve. Quebec City police say they received a call for the collision on Tuesday at around 4:20 p.m.

Pedestrian dead after collision in Quebec