Monday, December 22, 2025
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

'Stand with us': Indigenous artists tapped by big companies for Orange Shirt Day

'Stand with us': Indigenous artists tapped by big companies for Orange Shirt Day
Non-Indigenous corporations and companies have also collaborated with Indigenous artists to develop T-shirts for the day, with proceeds going to Indigenous organizations.

'Stand with us': Indigenous artists tapped by big companies for Orange Shirt Day

Ottawa lists the Bishnoi gang as a terrorist entity, as India ties deepen

Ottawa lists the Bishnoi gang as a terrorist entity, as India ties deepen
Public Safety Minister Gary Anandasangaree announced the designation in a news release issued early Monday morning, saying it will help Canadian security, intelligence and police agencies.

Ottawa lists the Bishnoi gang as a terrorist entity, as India ties deepen

Instagram's 'deliberate design choices' make it unsafe for teens despite Meta promises, report says

Instagram's 'deliberate design choices' make it unsafe for teens despite Meta promises, report says
Meta’s efforts at addressing teen safety and mental health on its platforms have long been met with criticism that the changes don’t go far enough. Now, the report's authors claim Meta has chosen not to take “real steps” to address safety concerns, “opting instead for splashy headlines about new tools for parents and Instagram Teen Accounts for underage users.” 

Instagram's 'deliberate design choices' make it unsafe for teens despite Meta promises, report says

Russia not probing into Canadian airspace, federal officials say

Russia not probing into Canadian airspace, federal officials say
Eric Laporte, head of the regional security and defence relations division at Global Affairs Canada, told MPs on the House of Commons foreign affairs committee that Russia's efforts to probe the defences of NATO allies increased "markedly" this year.

Russia not probing into Canadian airspace, federal officials say

Carney arrives in U.K. to talk trade, court investment

Carney arrives in U.K. to talk trade, court investment
Carney has been stressing the need to build stronger international ties as his government looks to reduce Canada's reliance on the United States for trade.

Carney arrives in U.K. to talk trade, court investment

Canada Post union launches strike as Ottawa moves to end most door-to-door mail

Canada Post union launches strike as Ottawa moves to end most door-to-door mail
Canada Post spokeswoman Lisa Liu said in a statement that no new mail will be accepted during the labour disruption.

Canada Post union launches strike as Ottawa moves to end most door-to-door mail