Luxury Carmaker Rolls-Royce To Build 'All Terrain' Vehicle In First Foray Into SUV Market

Darpan News Desk The Canadian Press, 18 Feb, 2015 11:32 AM

LONDON — Luxury carmaker Rolls-Royce says it will jump into the highly competitive SUV market by offering a completely new all-terrain vehicle.

Chief Executive Officer Torsten Muller-Otvos said Wednesday the announcement marks a "seminal moment in Rolls-Royce's 111-year journey."

Rolls-Royce follows BMW, Porsche, Mercedes-Benz and other high-end carmakers into the lucrative SUV market.

The company has long been known for its stately, expensive sedans and convertibles.

Rolls-Royce says the new aluminum SUV will have exceptional elegance as well as the toughness needed to cross any terrain.

It did not announce a target date for production or the cost of the vehicle.

Prev Next

MORE National ARTICLES

Reputation Of Dalhousie University Dentistry Student Should Be Cleared: Lawyer

HALIFAX — A Dalhousie University dentistry student who helped expose a Facebook group where misogynistic comments were posted about female classmates should have his reputation cleared, his lawyer said Tuesday.

Reputation Of Dalhousie University Dentistry Student Should Be Cleared: Lawyer

Justin Trudeau Blasts Harper's Economic Management, Says Liberals More Fiscally Prudent

LONDON, Ont. — Justin Trudeau is casting his refusal to be pinned down on economic policy as a sign he's more prudent and fiscally responsible — and even more prime ministerial — than Stephen Harper, whom he accuses of making it up on the fly.

Justin Trudeau Blasts Harper's Economic Management, Says Liberals More Fiscally Prudent

Kathleen Wynne Proposes National Infrastructure Partnership: 'We All Know The Reality'

OTTAWA — Ontario Premier Kathleen Wynne has proposed a sweeping, multi-billion-dollar national infrastructure partnership between the provinces and the federal government, despite growing concerns about the impact of falling oil prices on Ottawa's bottom line.

Kathleen Wynne Proposes National Infrastructure Partnership: 'We All Know The Reality'

Premier Christy Clark Demands More Details On Kinder Morgan's Safety Plans For Pipeline Expansion

VANCOUVER — British Columbia Premier Christy Clark is demanding Kinder Morgan disclose more details about its safety plans before the province approves the company's $5.4-billion pipeline expansion project.

Premier Christy Clark Demands More Details On Kinder Morgan's Safety Plans For Pipeline Expansion

B.C. Privacy Watchdog To Look Over District Software To Ensure Legal Compliance

VICTORIA — British Columbia's privacy watchdog is probing an embattled mayor's allegation that spyware is monitoring his office computer and others in the District of Saanich.

B.C. Privacy Watchdog To Look Over District Software To Ensure Legal Compliance

Homebound Snowbirds Oblivious Potential Carriers Of Aquatic Invasive Species

RICHMOND, B.C. — Experts are warning that flocks of older Canadians who tow pleasure boats south each winter to sunny U.S. destinations threaten to bring home an environmental and economic calamity.