Luxury Carmaker Rolls-Royce To Build 'All Terrain' Vehicle In First Foray Into SUV Market

Darpan News Desk The Canadian Press, 18 Feb, 2015 11:32 AM

LONDON — Luxury carmaker Rolls-Royce says it will jump into the highly competitive SUV market by offering a completely new all-terrain vehicle.

Chief Executive Officer Torsten Muller-Otvos said Wednesday the announcement marks a "seminal moment in Rolls-Royce's 111-year journey."

Rolls-Royce follows BMW, Porsche, Mercedes-Benz and other high-end carmakers into the lucrative SUV market.

The company has long been known for its stately, expensive sedans and convertibles.

Rolls-Royce says the new aluminum SUV will have exceptional elegance as well as the toughness needed to cross any terrain.

It did not announce a target date for production or the cost of the vehicle.

Prev Next

MORE National ARTICLES

Fuel company faces $30K penalty in fire that threatened Winnipeg neighbourhood

WINNIPEG — The owner of a biofuels company has admitted he didn't have the proper permits at the time of a fire that caused millions of dollars in damage to a Winnipeg neighbourhood.

Fuel company faces $30K penalty in fire that threatened Winnipeg neighbourhood

Revised UNESCO bid submitted for boreal forest along Manitoba-Ontario border

WINNIPEG — Manitoba is trying once again to get special UNESCO recognition for the boreal forest the province shares with Ontario.

Revised UNESCO bid submitted for boreal forest along Manitoba-Ontario border

Childhood spent out doors, adulthood devoted to service: the life of David Wynn

ST. ALBERT, Alta. — A look at the life of RCMP Const. David Matthew Wynn, who died in the line of duty:

Childhood spent out doors, adulthood devoted to service: the life of David Wynn

Bombardier selling military training unit to CAE, including NATO pilot school

MONTREAL — Bombardier Inc. (TSX:BBD.B) has signed a deal to sell its military aviation training business for C$19.8 million to CAE Inc. (TSX:CAE).

Bombardier selling military training unit to CAE, including NATO pilot school

4.8-magnitude Earthquake Strikes Off Haida Gwaii; No Tsunami Expected

HAIDA GWAII, B.C. — A 4.8-magnitude earthquake struck off the coast of Haida Gwaii, B.C., on Sunday afternoon. There have been no reports of damage and a tsunami is not expected.

4.8-magnitude Earthquake Strikes Off Haida Gwaii; No Tsunami Expected

Government's Re-tooled Anti-Terror Law To Be Introduced Friday, Says Stephen Harper

OTTAWA — The Conservative government's overhaul of anti-terrorism legislation will be introduced by the end of week and will make it crime to promote terrorism, Stephen Harper told party faithful on Sunday.