Friday, April 10, 2026
ADVT 
Bollywood

Priyanka Chopra contributes to Swachh Bharat Abhiyan

Darpan News Desk IANS, 24 Nov, 2014 12:21 PM
  • Priyanka Chopra contributes to Swachh Bharat Abhiyan
Actress Priyanka Chopra took it upon herself to clean up a garbage-laden neighbourhood in Mumbai as part of her efforts towards Prime Minister Narendra Modi's Clean India campaign.
 
"Gandhiji said 'Be the change you want to see' - thank you @narendramodi for reminding me of that! #MyCleanIndia can happen! #ChangingMindsets," Priyanka posted on Twitter Monday after sharing a video link.
 
The 11-minute video chronicling how the efforts began, how Priyanka herself picked up the garbage, how the place was beautified, and how happy the residents were over the 16-day effort, which saw Priyanka along with her team cleaning up an area in Versova here.
 
In the video, Priyanka also shared her idea of contributing to the Swachh Bharat Abhiyan this way.
 
"It took me a little longer than I wanted, but when Prime Minister asked me to be one of his 'navratnas', I was very excited. But I wanted it to be something that could be sustained," she said.
 
Priyanka chose a place in Versova which she had visited during the shooting of her film "Agneepath".
 
"We had put up a big set over there for the basti (village) scene, and I remember there are people who live here, and there are children who play on mounds of garbage here, and that's their life," she recollected.
 
Her idea was not to just clean up the place, but rehabilitate it.
 
"That's the best we can do and eventually then it's up to them (the residents) to sustain it. I think the idea of doing this is to create something which is long lasting. And I hope for the best, and that it stays this way (clean)," she said.
 
Priyanka, who believes a change in mindset is the need of the hour for a clean and green India, is seen slipping her hands into a pair of pink gloves to pick garbage herself, and she seeks the help of the neighbourhood's children for the activity.
 
At the end of it all, the place looks clean and colourful with some grafitti and some plants.
 
She said: "I wanted to do a bit more that just cleaning a few piles of garbage."
 
Her effort was lauded by Modi in a tweet saying: "An innovative effort by @priyankachopra. It is a wonderful way to bring people together to create a Swachh Bharat. Kudos! #MyCleanIndia."

MORE Bollywood ARTICLES

'Desi Kalakaar' a romantic dance album: Honey Singh

'Desi Kalakaar' a romantic dance album: Honey Singh
Rapper, singer and composer Yo Yo Honey Singh has launched his new music album "Desi Kalakaar". He says it has a romantic flavour to it.

'Desi Kalakaar' a romantic dance album: Honey Singh

After Satyamev Jayate people aren't interested in my film: Aamir

After Satyamev Jayate people aren't interested in my film: Aamir
Actor Aamir Khan says post his popular TV show "Satyamev Jayate" (SJ), people are not interested in his films.

After Satyamev Jayate people aren't interested in my film: Aamir

'Shah Rukh not getting threats'

'Shah Rukh not getting threats'
Bollywood superstar Shah Rukh Khan has reportedly got threats from a gangster, but a source close to the actor-producer denied the news saying "it is untrue"....

'Shah Rukh not getting threats'

Will the Khans turn average 2014 into Bollywood blockbuster?

Will the Khans turn average 2014 into Bollywood blockbuster?
Box office calculations indicate Bollywood made a decent start with the young kids on the block such as Varun Dhawan and Alia Bhatt. But the onus is on superstars Shah Rukh Khan...

Will the Khans turn average 2014 into Bollywood blockbuster?

I eat right to stay fit: Priyanka Chopra

I eat right to stay fit: Priyanka Chopra
Actress Priyanka Chopra is not only known for her powerful acting capabilities but also for her hour-glass figure. She credits her healthy diet chart for her body....

I eat right to stay fit: Priyanka Chopra

Blessed to be part of 'Shaukeen' remake: Lisa Haydon

Blessed to be part of 'Shaukeen' remake: Lisa Haydon
Model-turned-actress Lisa Haydon is excited to be part of the "Shaukeen" remake and says that working in the film has been a learning experience for her....

Blessed to be part of 'Shaukeen' remake: Lisa Haydon