Sunday, April 5, 2026
ADVT 
Bollywood

Priyanka Chopra contributes to Swachh Bharat Abhiyan

Darpan News Desk IANS, 24 Nov, 2014 12:21 PM
  • Priyanka Chopra contributes to Swachh Bharat Abhiyan
Actress Priyanka Chopra took it upon herself to clean up a garbage-laden neighbourhood in Mumbai as part of her efforts towards Prime Minister Narendra Modi's Clean India campaign.
 
"Gandhiji said 'Be the change you want to see' - thank you @narendramodi for reminding me of that! #MyCleanIndia can happen! #ChangingMindsets," Priyanka posted on Twitter Monday after sharing a video link.
 
The 11-minute video chronicling how the efforts began, how Priyanka herself picked up the garbage, how the place was beautified, and how happy the residents were over the 16-day effort, which saw Priyanka along with her team cleaning up an area in Versova here.
 
In the video, Priyanka also shared her idea of contributing to the Swachh Bharat Abhiyan this way.
 
"It took me a little longer than I wanted, but when Prime Minister asked me to be one of his 'navratnas', I was very excited. But I wanted it to be something that could be sustained," she said.
 
Priyanka chose a place in Versova which she had visited during the shooting of her film "Agneepath".
 
"We had put up a big set over there for the basti (village) scene, and I remember there are people who live here, and there are children who play on mounds of garbage here, and that's their life," she recollected.
 
Her idea was not to just clean up the place, but rehabilitate it.
 
"That's the best we can do and eventually then it's up to them (the residents) to sustain it. I think the idea of doing this is to create something which is long lasting. And I hope for the best, and that it stays this way (clean)," she said.
 
Priyanka, who believes a change in mindset is the need of the hour for a clean and green India, is seen slipping her hands into a pair of pink gloves to pick garbage herself, and she seeks the help of the neighbourhood's children for the activity.
 
At the end of it all, the place looks clean and colourful with some grafitti and some plants.
 
She said: "I wanted to do a bit more that just cleaning a few piles of garbage."
 
Her effort was lauded by Modi in a tweet saying: "An innovative effort by @priyankachopra. It is a wonderful way to bring people together to create a Swachh Bharat. Kudos! #MyCleanIndia."

MORE Bollywood ARTICLES

'Mardaani' has hit the right chord: Rani

'Mardaani' has hit the right chord: Rani
Actress Rani Mukerji is overwhelmed with the response to her film "Mardaani". She says the film about women's empowerment has succeeded...

'Mardaani' has hit the right chord: Rani

Emmy Award winning costume designer roped in for 'Mohenjo Daro'

Emmy Award winning costume designer roped in for 'Mohenjo Daro'
Indian filmmaker Ashutosh Gowariker has roped in Oscar-nominated and Emmy Award-winning international costume designer April Ferry to put her...

Emmy Award winning costume designer roped in for 'Mohenjo Daro'

Varun Bahl's outfit wearable, comfortable: Priyanka

Varun Bahl's outfit wearable, comfortable: Priyanka
She always looks chic and stylish and model-turned-actress Priyanka Chopra's look wowed when she hit the ramp Sunday in Varun Bahl's 'comfortable'...

Varun Bahl's outfit wearable, comfortable: Priyanka

Kareena dazzles in LFW grand finale

Kareena dazzles in LFW grand finale
The grand finale of the Lakme Fashion week (LFW) 2014 was a memorable one as actress Kareena Kapoor who was the showstopper for designer...

Kareena dazzles in LFW grand finale

Singer Shibani Kashyap enters fiction space on TV

Singer Shibani Kashyap enters fiction space on TV
Singer Shibani Kashyap is set to make her acting debut with fiction TV show "Ek Veer Ki Ardaas...Veera". She will be seen as a mentor and says...

Singer Shibani Kashyap enters fiction space on TV

Aamir praises Rani's 'Mardaani' act

Aamir praises Rani's 'Mardaani' act
Actor Aamir Khan, who is known to raise social issues via his TV show "Satyamev Jayate", has praised his former co-star Rani Mukerji's work in her latest...

Aamir praises Rani's 'Mardaani' act