Saturday, April 4, 2026
ADVT 
Bollywood

Priyanka Chopra contributes to Swachh Bharat Abhiyan

Darpan News Desk IANS, 24 Nov, 2014 12:21 PM
  • Priyanka Chopra contributes to Swachh Bharat Abhiyan
Actress Priyanka Chopra took it upon herself to clean up a garbage-laden neighbourhood in Mumbai as part of her efforts towards Prime Minister Narendra Modi's Clean India campaign.
 
"Gandhiji said 'Be the change you want to see' - thank you @narendramodi for reminding me of that! #MyCleanIndia can happen! #ChangingMindsets," Priyanka posted on Twitter Monday after sharing a video link.
 
The 11-minute video chronicling how the efforts began, how Priyanka herself picked up the garbage, how the place was beautified, and how happy the residents were over the 16-day effort, which saw Priyanka along with her team cleaning up an area in Versova here.
 
In the video, Priyanka also shared her idea of contributing to the Swachh Bharat Abhiyan this way.
 
"It took me a little longer than I wanted, but when Prime Minister asked me to be one of his 'navratnas', I was very excited. But I wanted it to be something that could be sustained," she said.
 
Priyanka chose a place in Versova which she had visited during the shooting of her film "Agneepath".
 
"We had put up a big set over there for the basti (village) scene, and I remember there are people who live here, and there are children who play on mounds of garbage here, and that's their life," she recollected.
 
Her idea was not to just clean up the place, but rehabilitate it.
 
"That's the best we can do and eventually then it's up to them (the residents) to sustain it. I think the idea of doing this is to create something which is long lasting. And I hope for the best, and that it stays this way (clean)," she said.
 
Priyanka, who believes a change in mindset is the need of the hour for a clean and green India, is seen slipping her hands into a pair of pink gloves to pick garbage herself, and she seeks the help of the neighbourhood's children for the activity.
 
At the end of it all, the place looks clean and colourful with some grafitti and some plants.
 
She said: "I wanted to do a bit more that just cleaning a few piles of garbage."
 
Her effort was lauded by Modi in a tweet saying: "An innovative effort by @priyankachopra. It is a wonderful way to bring people together to create a Swachh Bharat. Kudos! #MyCleanIndia."

MORE Bollywood ARTICLES

Talent lies in choices: Rajkummar Rao

Talent lies in choices: Rajkummar Rao
Known for making mostly right picks in the Hindi film industry, actor Rajkummar Rao believes in the power of "choices"...

Talent lies in choices: Rajkummar Rao

Kunal Kemmu gets inked with Shiva tattoo

Kunal Kemmu gets inked with Shiva tattoo
Actor Kunal Kemmu, who had been contemplating getting a tattoo for a long time, has finally got himself inked with an image of Lord Shiva...

Kunal Kemmu gets inked with Shiva tattoo

'Happy Ending' to hit theatres November end

'Happy Ending' to hit theatres November end
A romantic comedy, the film promises to "break the rules while playing by the rules"...

'Happy Ending' to hit theatres November end

Our friendship goes beyond clothes: Phadnis on Bipasha, Dia

Our friendship goes beyond clothes: Phadnis on Bipasha, Dia
The harmonious colour combinations, the attractive design aesthetics and the two showstoppers - actresses Dia Mirza and Bipasha Basu - together made...

Our friendship goes beyond clothes: Phadnis on Bipasha, Dia

Season II of '24' will be as thrilling: Anil Kapoor

Season II of '24' will be as thrilling: Anil Kapoor
Actor-producer Anil Kapoor is glad that his debut TV show "24" will re-run on the small screen starting Monday and guarantees that the show's...

Season II of '24' will be as thrilling: Anil Kapoor

Attenborough brought Gandhiji alive: Indian celebs

Attenborough brought Gandhiji alive: Indian celebs
Here's what some celebrities had to say on Twitter in rememberance of the filmmaker, who, according to Shoojit Sircar, gave the world...

Attenborough brought Gandhiji alive: Indian celebs