Friday, December 26, 2025
ADVT 
Bollywood

'Sonali Cable' makers in promotion dilemma

Darpan News Desk IANS, 17 Sep, 2014 07:11 AM
  • 'Sonali Cable' makers in promotion dilemma
With a change in release date, makers of "Sonali Cable" are facing a crisis over getting adequate time from the movie's lead actress Rhea Chakraborty for the promotions.
 
"Sonali Cable", directed by Charudutt Acharya and produced under the banner of Ramesh Sippy Entertainment in association with Bombay Mania Production Pvt. Ltd., will now hit the screens Oct 17 - a week after it was initially scheduled for release.
 
Filmmaker Rohan Sippy of Ramesh Sippy Entertainment says they had been talking about changing the film's release date since a few weeks back.
 
"We had intimated the talents (actors) about the same. They had been told we'd be needing time, especially in the last one week before the film's release. 
 
But it's strange now that Rhea's management is not reverting to us with her time. She plays the title character and we are unable to fix the promotion schedule," Sippy told IANS.
 
He said that when a superstar like Shah Rukh Khan is going all out to promote his films on different mediums, "younger actors" should make themselves available to help their films' producers in creating a visibility for them.
 
Now they are awaiting a thumbs up from Rhea, who will reportedly be busy shooting for Yash Raj Films' (YRF) "Bank Chor" on the dates that she's required to be available for "Sonali Cable" promotions.
 
However, she will do her very best to promote "Sonali Cable" and do all that is required of her, Rhea's spokesperson from Yash Raj Films said in a statement.
 
"Yes, 'Sonali Cable' has shifted to a new date and while it is a very big and important film for Rhea, there are several contractual commitments that she has, which were finalised months in advance. 'Bank Chor', where she plays the lead opposite Riteish Deshmukh is just one of them," the spokesperson added.

MORE Bollywood ARTICLES

'Singham Returns' crosses Rs.100 crore mark

'Singham Returns' crosses Rs.100 crore mark
The combo of Rohit Shetty and Ajay Devgn has once again hit the jackpot - their latest offering “Singham Returns” has earned over Rs.100 crore within five days of its release...

'Singham Returns' crosses Rs.100 crore mark

Honey Singh injured on 'India's Raw Star' set

Honey Singh injured on 'India's Raw Star' set
Popular rapper Yo Yo Honey Singh, who will soon be seen in a new singing reality TV show "India's Raw Star", fell down and hurt himself while shooting...

Honey Singh injured on 'India's Raw Star' set

Ranbir wants to make short film with three Khans

Ranbir wants to make short film with three Khans
Ranbir Kapoor, who had earlier talked about making a short film on the life of his grandfather and legendary actor-filmmaker Raj Kapoor, has dropped the idea. ..

Ranbir wants to make short film with three Khans

Everyone viewed my decisions as mistakes: Aamir Khan

Everyone viewed my decisions as mistakes: Aamir Khan
 His success is about the right decisions at the right time, but Aamir Khan confesses that the important decisions of his life were never supported...

Everyone viewed my decisions as mistakes: Aamir Khan

Ranbir Kapoor teams up with online digital music company Saavn

Ranbir Kapoor teams up with online digital music company Saavn
Bollywood heart-throb Ranbir Kapoor has joined hands with Saavn, a US-based digital music company known as the leader in digital streaming for Indian...

Ranbir Kapoor teams up with online digital music company Saavn

Masaba's showstopper Shilpa Shetty grooves with the mood

Masaba's showstopper Shilpa Shetty grooves with the mood
Designer Masaba Gupta Tuesday showcased her fashion line at Lakme Fashion Week Winter/ Festive 2014 and her showstopper Shilpa Shetty grooved...

Masaba's showstopper Shilpa Shetty grooves with the mood