Thursday, April 9, 2026
ADVT 
Hollywood

Grammy Awards Capture Lowest Viewership Since 2009

Darpan News Desk IANS, 10 Feb, 2015 01:12 PM
  • Grammy Awards Capture Lowest Viewership Since 2009
The 57th edition of the Grammy Awards gala was watched by 25.3 million television viewers, Nielsen reported Monday, the smallest audience for the top music industry ceremony since 2009.
 
The figure was 11 percent below the number of viewers last year and there were 14 percent fewer viewers in the demographic grouping that is of greatest interest to advertisers, namely the 18-45 age group.
 
Six years ago, the Grammys were viewed by 19 million people, a number that contrasts with the more than 40 million viewers who turned on their TVs to view the galas in 2012 and in 1984, the year that Michael Jackson cleaned up with "Thriller".
 
The apparent declining interest in the Grammys contrasts with the heavy viewership attracted by two series on the AMC channel.
 
The debut broadcast of the drama "Better Call Saul", a series focusing on one of the secondary characters in the popular series "Breaking Bad", was viewed by 6.9 million people, making it the most successful debut in the history of US cable television.
 
Those numbers, however, were exceeded by the return of "The Walking Dead", a series about zombies that returned to the small screen with the second batch of fifth-season episodes and attracted 15.6 million viewers.
 
For "The Walking Dead", this is the third-best viewership figure since its inception, a level only exceeded by those achieved by the opening episodes of the fourth and fifth seasons in 2013 and 2014. 

MORE Hollywood ARTICLES

Lily Allen's 'Bridget Jones' soundtrack scrapped

Lily Allen's 'Bridget Jones' soundtrack scrapped
Singer Lily Allen's soundtrack for a planned "Bridget Jones" musical has been dropped...

Lily Allen's 'Bridget Jones' soundtrack scrapped

When Rita Ora forgot her lines

When Rita Ora forgot her lines
Singer Rita Ora found acting "difficult" as she kept forgetting her lines while filming her scenes for the upcoming erotica "Fifty Shades of Grey"...

When Rita Ora forgot her lines

David Beckham voted best celebrity in suit

David Beckham voted best celebrity in suit
Former soccer star David Beckham has been voted the best male celebrity 'suit wearer' in a new poll...

David Beckham voted best celebrity in suit

Alicia Keys pregnant with second child

Alicia Keys pregnant with second child
Singer Alicia Keys and musician Swizz Beatz' family is getting bigger. Alicia announced that they are expecting their second child...

Alicia Keys pregnant with second child

Jessie J to move to US

Jessie J to move to US
Singer Jessie J says she is planning to move to the US within the next 18 months...

Jessie J to move to US

Paris Hilton dating new model

Paris Hilton dating new model
Socialite Paris Hilton, who recently split from boyfriend River Viiperi, was photographed kissing a new man on the beach in Malibu, California...

Paris Hilton dating new model