Wednesday, December 31, 2025
    ADVT 
    National

    Hootsuite to acquire Heyday for $60 million

    Darpan News Desk The Canadian Press, 03 Aug, 2021 09:33 AM
    • Hootsuite to acquire Heyday for $60 million

    Social media management business Hootsuite says it has acquired artificial intelligence chatbot company Heyday.

    Vancouver-based Hootsuite says it agreed to pay $60 million for the company.

    Hootsuite says it wanted to buy Montreal-based Heyday because the e-commerce sector is rapidly moving onto social and messaging platforms and the purchase will give it more opportunities to help brands elevate their customer experiences.

    Heyday and Hootsuite will operate as separate entities, but Hootsuite plans to use Heyday's AI for its own products.

    Hootsuite, which was founded in 2008, says the Heyday deal closed last week.

    Heyday's customers include Lacoste, Decathlon, Cirque du Soleil and Danone.

    Prev Next

    MORE National ARTICLES

    Singh demands First Nations justice in courts

    Singh demands First Nations justice in courts
    In the House of Commons today, NDP Leader Jagmeet Singh is putting forward a motion that calls on Ottawa to drop a pair of Federal Court appeals he says represent a "belligerent" approach to justice for Indigenous children.

    Singh demands First Nations justice in courts

    Pressure mounts on Canada to donate vaccines

    Pressure mounts on Canada to donate vaccines
    Almost three dozen Canadian aid groups, faith-based organizations and global development advocates say Canada needs to donate some COVID-19 doses to a global vaccine alliance immediately.    

    Pressure mounts on Canada to donate vaccines

    Regions move to mix and match second COVID-19 dose

    Regions move to mix and match second COVID-19 dose
    Health officials in Ontario say that people who have received a first dose of the Oxford-AstraZeneca vaccine will be able to get Pfizer-BioNTech or Moderna as a booster starting on Friday.

    Regions move to mix and match second COVID-19 dose

    B.C. bank robbery foiled by customers

    B.C. bank robbery foiled by customers
    Police say a suspect is in custody after customers in a bank in British Columbia refused to obey orders from a shotgun-brandishing robber and tackled him.

    B.C. bank robbery foiled by customers

    Surrey RCMP need your help in finding missing girl Aarna Garg

    Surrey RCMP need your help in finding missing girl Aarna Garg
    She was last seen Tuesday, June 1 at 3:45 pm, in the 6400 block of 121 Street in Surrey.

    Surrey RCMP need your help in finding missing girl Aarna Garg

    New hard hat rules make workplaces more inclusive

    New hard hat rules make workplaces more inclusive
    Starting on Sept. 1, 2021, employers will be required to review each area of a job site when determining if a person must wear safety headgear, such as a hard hat, in that area. Employers will determine, through a risk assessment, what safety precautions could be taken to prevent head injuries and whether a hard hat is necessary.

    New hard hat rules make workplaces more inclusive

    PrevNext