Wednesday, July 8, 2026
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

Immigration leads to record population growth in several Quebec regions

Immigration leads to record population growth in several Quebec regions
A new report from Quebec’s statistics institute says many of the province's regions grew at a record or near-record pace between 2023 and 2024, due in large part to immigration, while deaths outnumbered births for the first time. Montreal led the way, adding more than 91,000 people between July 2023 and July 2024 for a 4.2-per-cent growth rate — one of the highest ever recorded in any region. 

Immigration leads to record population growth in several Quebec regions

'Tears of joy' at Gaza ceasefire, but protesting groups in Canada say they won't stop

'Tears of joy' at Gaza ceasefire, but protesting groups in Canada say they won't stop
Vancouver resident Nasser Najjar said he cried tears of joy after hearing that a ceasefire had been reached in the Israel-Hamas war in Gaza on Wednesday. Najjar, who lived in Gaza from 1999 to 2015, still has family in the region where the 15-month-long conflict has killed tens of thousands and displaced hundreds of thousands.

'Tears of joy' at Gaza ceasefire, but protesting groups in Canada say they won't stop

Vancouver backyard chickens practise social distancing from wild birds amid H5N1 risk

Vancouver backyard chickens practise social distancing from wild birds amid H5N1 risk
Lumpy Eye the chicken has made plenty of friends in her East Vancouver neighbourhood over the years, said owner Duncan Martin, with passersby regularly greeting her in the yard outside their home. But now the seven-year-old Bovan Brown hen is being kept in isolation in her coop, to prevent her coming into contact with wild birds — and H5N1 avian influenza.

Vancouver backyard chickens practise social distancing from wild birds amid H5N1 risk

Trudeau names ex-premiers, business and union reps to Canada-U.S. relations council

Trudeau names ex-premiers, business and union reps to Canada-U.S. relations council
Prime Minister Justin Trudeau has formed a new Canada-U.S. relations council to support the federal government as it deals with the incoming Trump administration's vow to impose tariffs. The 18 members of the council include Steve Verheul, who was Canada's chief trade negotiator during the renegotiation of NAFTA. 

Trudeau names ex-premiers, business and union reps to Canada-U.S. relations council

Liberal endorsements start to trickle in as Carney launches leadership bid

Liberal endorsements start to trickle in as Carney launches leadership bid
Liberal MPs are starting to reveal which candidates they're backing in the race to replace Justin Trudeau, just as the presumed front-runners get ready to declare they're running. Health Minister Mark Holland, Liberal MPs Ben Carr, Ken McDonald and Stéphane Lauzon, and former cabinet minister Randy Boissonnault say they're supporting former finance minister Chrystia Freeland.

Liberal endorsements start to trickle in as Carney launches leadership bid

Resources minister says many Republicans don't know Trump's plans for tariffs

Resources minister says many Republicans don't know Trump's plans for tariffs
Exactly what president-elect Donald Trump plans to do with tariffs on Canada remains a mystery not just to Canada but to most Republicans, Energy and Natural Resources Minister Jonathan Wilkinson said Thursday.

Resources minister says many Republicans don't know Trump's plans for tariffs