Tuesday, July 7, 2026
ADVT 
National

How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Darpan News Desk The Canadian Press, 03 Nov, 2025 02:14 PM
  • How it started, how it ended: A chronology of Ontario's ad blitz against U.S. tariffs

Here is a day-by-day chronology of the controversy over Ontario's advertising campaign against U.S. tariffs on Canadian goods:

Tues., Oct. 14: The office of Ontario Premier Doug Ford says the province will spend $75 million to broadcast an anti-tariff ad in the United States using video of an address by former U.S. president Ronald Reagan, who said in 1987 that in the long run, "such trade barriers hurt every American worker and consumer."

Tues., Oct. 21: A day after the ad airs during a broadcast of a baseball playoff game won by the Toronto Blue Jays, U.S. President Donald Trump says he saw the commercial, adding "if I was Canada I'd take that same ad also."

Thu., Oct. 23: The Ronald Reagan Presidential Foundation and Institute says the ad misrepresents Reagan's remarks and that Ontario did not seek or receive permission to "use and edit the remarks."

Trump says he is ending trade negotiations with Canada over the commercial.

The ad isn't a "fake" as Trump claims, but Reagan's quotes are spliced together from different sections of the original speech. 

Ford's office defends the ad.

Fri., Oct. 24: Trump accuses Canada of "cheating" by saying that Reagan did not like tariffs, which Trump claims the late president "loved."

David McLaughlin and Geoff Norquay, who worked as senior policy advisers for former prime minister Brian Mulroney, say the ad did not misconstrue Reagan's views on trade.

Ford says his government will pull the ad after the weekend, though it's still set to run during the first two games of the World Series.

Manitoba Premier Wab Kinew encourages Ford to keep the ad campaign going, saying Trump's tariffs betray Reagan's legacy.

Sat., Oct. 25: Trump says the U.S. will impose an additional 10 per cent tariff on Canadian goods because Ontario didn't immediately pull down the ad.

Mon., Oct. 27: Ford vows he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province.

Fri., Oct. 31: Trump says Prime Minister Mark Carney apologized for the ad but the U.S. president adds that trade talks are not resuming.

Sat., Nov. 1: Carney confirms he apologized to Trump and says he told Ford he didn't think the province should run the ad campaign. 

Sun., Nov. 2: U.S. Treasury Secretary Scott Bessent says the ad amounted to foreign interference in American public policy.

Mon., Nov. 3: Ford says Carney called him "a couple of times" from a trip to Asia to ask him to pull the ad campaign.

Picture Courtesy:  THE CANADIAN PRESS/Laura Proctor

MORE National ARTICLES

Professional association of B.C. bylaw workers releases cheeky top calls list

Professional association of B.C. bylaw workers releases cheeky top calls list
The professional association for B.C. bylaw workers says among its top 10 "interesting" calls received last year included a resident complaining about  a neighbour "purposefully" flatulating in their general direction as a form of harassment. The Local Government Compliance and Enforcement Association of BC released a list of top "interesting, unique and funny calls" received by bylaw departments in the province last year. 

Professional association of B.C. bylaw workers releases cheeky top calls list

Victoria police use-of-force data shows Indigenous 'overrepresentation'

Victoria police use-of-force data shows Indigenous 'overrepresentation'
The Victoria Police Department on Wednesday released race-based data showing an "overrepresentation" of Indigenous people in cases involving police use of force over a six-year period from 2018 to 2023. 

Victoria police use-of-force data shows Indigenous 'overrepresentation'

Man, woman facing arson charges after Calgary home explosion that injured six people

Man, woman facing arson charges after Calgary home explosion that injured six people
A man and woman are accused of lighting their Calgary home on fire, triggering an explosion that injured several people last fall. Calgary police and firefighters were called in early October to a residential neighbourhood shortly after the explosion happened.

Man, woman facing arson charges after Calgary home explosion that injured six people

Forestry 'transition' sets off review of BC Timber Sales, province says

Forestry 'transition' sets off review of BC Timber Sales, province says
The "significant pressures" on British Columbia's forest industry have prompted a review of BC Timber Sales, the organization that manages about 20 per cent of the annual allowable cut. Forests Minister Ravi Parmar says in a statement that the review will ensure the sector can continue to evolve to overcome challenges and create a more resilient industry in the future. 

Forestry 'transition' sets off review of BC Timber Sales, province says

David Eby calls Trump tariffs 'economic war' that would cost B.C. $69 billion

David Eby calls Trump tariffs 'economic war' that would cost B.C. $69 billion
British Columbia Premier David Eby says U.S. president-elect Donald Trump has made a "declaration of economic war" on Canada and B.C. with his proposed 25 per cent tariffs on Canadian goods. Eby and Finance Minister Brenda Bailey released costings that suggest the tariffs and a similar response from Canada would cumulatively cost B.C. $69 billion in lost GDP over the four years of the Trump presidency.

David Eby calls Trump tariffs 'economic war' that would cost B.C. $69 billion

First Nations group presses Ottawa to come back to the table for child welfare talks

First Nations group presses Ottawa to come back to the table for child welfare talks
The national chief of the Assembly of First Nations is asking for an update from the Caring Society months after chiefs put it and a newly formed committee in charge of seeking new negotiations with Canada, and after Canada informed the assembly it was only prepared to renegotiate with First Nations in Ontario.

First Nations group presses Ottawa to come back to the table for child welfare talks