Monday, December 29, 2025
ADVT 
Hollywood

Grammy Awards Capture Lowest Viewership Since 2009

Darpan News Desk IANS, 10 Feb, 2015 01:12 PM
  • Grammy Awards Capture Lowest Viewership Since 2009
The 57th edition of the Grammy Awards gala was watched by 25.3 million television viewers, Nielsen reported Monday, the smallest audience for the top music industry ceremony since 2009.
 
The figure was 11 percent below the number of viewers last year and there were 14 percent fewer viewers in the demographic grouping that is of greatest interest to advertisers, namely the 18-45 age group.
 
Six years ago, the Grammys were viewed by 19 million people, a number that contrasts with the more than 40 million viewers who turned on their TVs to view the galas in 2012 and in 1984, the year that Michael Jackson cleaned up with "Thriller".
 
The apparent declining interest in the Grammys contrasts with the heavy viewership attracted by two series on the AMC channel.
 
The debut broadcast of the drama "Better Call Saul", a series focusing on one of the secondary characters in the popular series "Breaking Bad", was viewed by 6.9 million people, making it the most successful debut in the history of US cable television.
 
Those numbers, however, were exceeded by the return of "The Walking Dead", a series about zombies that returned to the small screen with the second batch of fifth-season episodes and attracted 15.6 million viewers.
 
For "The Walking Dead", this is the third-best viewership figure since its inception, a level only exceeded by those achieved by the opening episodes of the fourth and fifth seasons in 2013 and 2014. 

MORE Hollywood ARTICLES

Cara Delevingne to play lead in 'Paper Towns'

Cara Delevingne to play lead in 'Paper Towns'
The 22-year-old beauty will star opposite “The Fault in Our Stars” actor Nat Wolff who will play the character of Quentin, reports nypost.com....

Cara Delevingne to play lead in 'Paper Towns'

My son has taught me about patience: Hilary Duff

My son has taught me about patience: Hilary Duff
The “Chasing the sun” singer credits Luca, her son with estranged husband Mike Comrie, for changing her priorities and outlook on life...

My son has taught me about patience: Hilary Duff

Kate Moss is Kristin Cavallari's style icon

Kate Moss is Kristin Cavallari's style icon
Reality TV star Kristin Cavallari admires Supermodel Kate Moss' "effortless" dressing and describes her as the "ultimate" style...

Kate Moss is Kristin Cavallari's style icon

Jackie Chan's son formally arrested on drugs charge

Jackie Chan's son formally arrested on drugs charge
Jaycee Chan, son of Chinese kung fu star Jackie Chan, was formally arrested in Beijing Wednesday following a drugs bust on his...

Jackie Chan's son formally arrested on drugs charge

Taylor Swift seeks blogging classes from fans

Taylor Swift seeks blogging classes from fans
The 24-year-old singer posts regularly on social networking sites like Twitter, Facebook and Instagram, but Tumblr is a mystery to her, reports...

Taylor Swift seeks blogging classes from fans

Paris Hilton house hunting in New York

Paris Hilton house hunting in New York
Socialite Paris Hilton is reportedly house hunting for a luxury penthouse apartment here because she wants to be closer to her siblings - Barron and Nicky...

Paris Hilton house hunting in New York