Monday, December 29, 2025
ADVT 
Hollywood

Grammy Awards Capture Lowest Viewership Since 2009

Darpan News Desk IANS, 10 Feb, 2015 01:12 PM
  • Grammy Awards Capture Lowest Viewership Since 2009
The 57th edition of the Grammy Awards gala was watched by 25.3 million television viewers, Nielsen reported Monday, the smallest audience for the top music industry ceremony since 2009.
 
The figure was 11 percent below the number of viewers last year and there were 14 percent fewer viewers in the demographic grouping that is of greatest interest to advertisers, namely the 18-45 age group.
 
Six years ago, the Grammys were viewed by 19 million people, a number that contrasts with the more than 40 million viewers who turned on their TVs to view the galas in 2012 and in 1984, the year that Michael Jackson cleaned up with "Thriller".
 
The apparent declining interest in the Grammys contrasts with the heavy viewership attracted by two series on the AMC channel.
 
The debut broadcast of the drama "Better Call Saul", a series focusing on one of the secondary characters in the popular series "Breaking Bad", was viewed by 6.9 million people, making it the most successful debut in the history of US cable television.
 
Those numbers, however, were exceeded by the return of "The Walking Dead", a series about zombies that returned to the small screen with the second batch of fifth-season episodes and attracted 15.6 million viewers.
 
For "The Walking Dead", this is the third-best viewership figure since its inception, a level only exceeded by those achieved by the opening episodes of the fourth and fifth seasons in 2013 and 2014. 

MORE Hollywood ARTICLES

Unwell Lana Del Rey cancels European shows

Unwell Lana Del Rey cancels European shows
The 29-year-old was forced to bow out of two private concerts for Virgin Radio listeners here and also cancelled a scheduled appearance with Zane Lowe...

Unwell Lana Del Rey cancels European shows

Fans not allowed to sit Kanye West's concert

Fans not allowed to sit Kanye West's concert
Rapper Kanye West, who wants the crowd to be on their feet when he performs, reportedly stopped his performance when two fans didn't stand up....

Fans not allowed to sit Kanye West's concert

US rapper Eminem sues New Zealand's National Party

US rapper Eminem sues New Zealand's National Party
The ruling National Party in New Zealand is facing legal action over the alleged use of a song by US rapper Eminem in one of its election...

US rapper Eminem sues New Zealand's National Party

Tatum shuns dieting during holidays, gets 'fappy'

Tatum shuns dieting during holidays, gets 'fappy'
The 34-year-old, who is married to his “Step Up” co-star Jenna Dewan-Tatum, has revealed that although he has always been a sporty...

Tatum shuns dieting during holidays, gets 'fappy'

Trailer of 'The Hunger...' crosses four mn views

Trailer of 'The Hunger...' crosses four mn views
The trailer of “The Hunger Games: Mockingjay Part 1” has been viewed over four million times on the internet in less than 24 hours....

Trailer of 'The Hunger...' crosses four mn views

George Clooney to be honoured at Golden Globes

George Clooney to be honoured at Golden Globes
Clooney, a four-time Golden Globe winner, is also a two-time Oscar winner, most recently as producer of the 2013 best picture winner “Argo”...

George Clooney to be honoured at Golden Globes