Monday, June 8, 2026
ADVT 
India

Main Bhi Chowkidar' Films Are Hit In Rural UP

IANS, 08 Apr, 2019 08:49 PM

    "Yeh mera desh, mera watan, yeh mera ghar, mera chaman, sabka vikas chahta hoon, chahta hoom aman … haan main bhi chowkidaar hoon" the song is juxtaposed by visuals of the tricolour and Prime Minister Narendra Modi.


    A number of government welfare schemes like Ujjwala find mention in these five-minute documentaries that also talk about border security and creation of a new India.


    "Main Bhi Chowkidaar" films -- and there are about a dozen of them -- are now a part of the Bharatiya Janata Party campaign in the interiors of Uttar Pradesh.


    These films have been commissioned mainly by the BJP but as well as by some individual candidates.


    "Some candidates who are contesting in eastern Uttar Pradesh have got promotional films made in Bhojpuri dialect and are being forwarded on WhatsApp. With technology now available on your phone, there is no need to show these films on LED screens now," said R.K. Agarwal, who manufactures and sells election memorabilia.


    Agarwal said that most of the visuals have been taken from BJP's official campaign films while some have been "borrowed" form the internet.


    "The cost of these films ranges from Rs 3 lakh to Rs 15 lakh, depending on the quality and production costs," he said.


    In some of the films, relevant dialogues spoken by famous actors have been incorporated. There is late actor-politician Vinod Khanna clad in a police inspector's uniform saying: "Main kisi chor ko apne ilakey mein rehne nahin doonga."


    In another scene, there is Nirupa Roy saying "Mere bete ko naukri dekar apne hum par bada ehsaan kiya hai" and then Prime Minister Modi's visual floats across the screen.


    BJP MP K.P. Singh from Jaunpur, whose ticket is yet to be finalised, said that he has already started his campaign with short films in Bhojpuri.


    "These films are getting very popular and children can be heard singing ‘Main bhi chowkidar' in the villages which explains the popularity of the party and the campaign. The anthem is even playing in local transport," he said.

    MORE India ARTICLES

    India Taking Its Rightful Place As Leading Global Power: USA

    India Taking Its Rightful Place As Leading Global Power: USA
    India has set an example for South Asia and the world by supporting democracy, diversity and the rule of law, the US said today while greeting the country on its Independence Day.

    India Taking Its Rightful Place As Leading Global Power: USA

    Former PM Atal Bihari Vajpayee's Condition Critical, On Life Support

    Former PM Atal Bihari Vajpayee's Condition Critical, On Life Support
    The condition of former prime minister Atal Bihari Vajpayee has worsened over the past 24 hours and he has been put on life-support system, the AIIMS said in a statement tonight.

    Former PM Atal Bihari Vajpayee's Condition Critical, On Life Support

    AAP Leader Ashutosh Resigns, Party Requests Him To Reconsider Move

    AAP Leader Ashutosh Resigns, Party Requests Him To Reconsider Move
    AAP leader Ashutosh on Wednesday resigned from the party citing a “very very” personal reason even as the party asked him to reconsider the decision.

    AAP Leader Ashutosh Resigns, Party Requests Him To Reconsider Move

    On Independence Day, UK Returns 12Th Century Buddha Statue Stolen 57 Years Ago

    A 12th century bronze Buddha statue stolen from a museum at Nalanda in Bihar nearly 60 years ago was returned to India today by the London's Metropolitan Police as part of a ceremony here to mark India's Independence Day.

    On Independence Day, UK Returns 12Th Century Buddha Statue Stolen 57 Years Ago

    Punjab Chief Minister Announces Projects Worth 3,600 Crores For Ludhiana

    Punjab Chief Minister Amarinder Singh today announced a slew of development projects worth over 3,600 crore for Ludhiana district, ranging from infrastructure to water supply and industries to education.

    Punjab Chief Minister Announces Projects Worth 3,600 Crores For Ludhiana

    'Gaganyaan' To Take Indian Astronaut To Space By 2022, Rakesh Sharma Gives A Thumbs-Up

    'Gaganyaan' To Take Indian Astronaut To Space By 2022, Rakesh Sharma Gives A Thumbs-Up
    Prior to the actual launch by 2022, the Indian Space Research Organisation will have two unmanned missions and spacecraft will be fired using Geosynchronous Satellite Launch Vehicle Mark-III, Mr Sivan said.

    'Gaganyaan' To Take Indian Astronaut To Space By 2022, Rakesh Sharma Gives A Thumbs-Up