Wednesday, December 31, 2025
ADVT 
Hollywood

Grammy Awards Capture Lowest Viewership Since 2009

Darpan News Desk IANS, 10 Feb, 2015 01:12 PM
  • Grammy Awards Capture Lowest Viewership Since 2009
The 57th edition of the Grammy Awards gala was watched by 25.3 million television viewers, Nielsen reported Monday, the smallest audience for the top music industry ceremony since 2009.
 
The figure was 11 percent below the number of viewers last year and there were 14 percent fewer viewers in the demographic grouping that is of greatest interest to advertisers, namely the 18-45 age group.
 
Six years ago, the Grammys were viewed by 19 million people, a number that contrasts with the more than 40 million viewers who turned on their TVs to view the galas in 2012 and in 1984, the year that Michael Jackson cleaned up with "Thriller".
 
The apparent declining interest in the Grammys contrasts with the heavy viewership attracted by two series on the AMC channel.
 
The debut broadcast of the drama "Better Call Saul", a series focusing on one of the secondary characters in the popular series "Breaking Bad", was viewed by 6.9 million people, making it the most successful debut in the history of US cable television.
 
Those numbers, however, were exceeded by the return of "The Walking Dead", a series about zombies that returned to the small screen with the second batch of fifth-season episodes and attracted 15.6 million viewers.
 
For "The Walking Dead", this is the third-best viewership figure since its inception, a level only exceeded by those achieved by the opening episodes of the fourth and fifth seasons in 2013 and 2014. 

MORE Hollywood ARTICLES

Women come into their prime in 40s: Charlize Theron

Women come into their prime in 40s: Charlize Theron
Academy Award wining actress Charlize Theron says women come into their prime when they reach fourty, but society believes differently and treats them like dead flower....

Women come into their prime in 40s: Charlize Theron

Bieber compares himself to Princess Diana

Bieber compares himself to Princess Diana
Troubled singer Justin Bieber has compared himself to the late Princess Diana after he reportedly experienced a minor car collision when he was infuriated about...

Bieber compares himself to Princess Diana

Holmes offers $1,000 reward for return of Suri's pet

Holmes offers $1,000 reward for return of Suri's pet
Actress Katie Holmes has reportedly offered a $1000 reward for the safe return of her daughter's pet dog following its  disappearance....

Holmes offers $1,000 reward for return of Suri's pet

Michelle Williams defends Blue Ivy's hairstyle

Michelle Williams defends Blue Ivy's hairstyle
Michelle Williams has spoken out in defence of former Destiny's Child bandmate Beyonce Knowles' decision not to tame her daughter Blue Ivy's wild hair....

Michelle Williams defends Blue Ivy's hairstyle

Cara Delevingne to star in 'Zoolander' sequel?

Cara Delevingne to star in 'Zoolander' sequel?
The 22-year-old model is said to be negotiating with the movies' star, Stiller, over the female lead in the sequel, which is set to go into production in just a few...

Cara Delevingne to star in 'Zoolander' sequel?

Dating actresses best for Daniel Radcliffe

Dating actresses best for Daniel Radcliffe
"If you're in a film and you're an actor and your girlfriend is not an actor and you say, 'Right, I'm going away for four months and, no, I won't see you at all...

Dating actresses best for Daniel Radcliffe